The Ultimate List of 100 Beauty Affiliate Programs for Health & Beauty Influencers in 2021

By Cecille Loorluis August 24
The Ultimate List of 100 Beauty Affiliate Programs for Health & Beauty Influencers in 2021

 

The cosmetics industry is definitely a large one, and despite the Coronavirus pandemic, it continued to remain profitable, particularly the skincare niche as reported by Statista.

There's a strong need in all of us to look good, and this is why these types of blogs are growing in numbers. They're not limited to women, either: There are beauty blogs for men, too.

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Currently, there are around 45,000 beauty and fashion vlogs on YouTube. These vloggers don’t necessarily have a blog to accompany their vlogs, but they do maintain social media presence in Instagram, Facebook and Twitter. These vloggers get paid by YouTube for getting views and engagement on their content, and they get paid by beauty companies for promoting their products.

With that much revenue and a large following, some of these beauty vloggers have even come up with their own makeup line.

The beauty industry is definitely thriving, and remains as one of the most lucrative and evergreen of niches.

We’ve gone over the many, many affiliate programs in the beauty industrying covering its many sub-niches: makeup, skincare, fragrance, and hair products. Below are our top 10 picks for 2021’s best beauty affiliate programs.

Further down are the rest of the beauty affiliate programs separated in different sub-niches.

Top Beauty Affiliate Programs for Your Beauty Blog

Here are our best picks for best beauty affiliate programs to promote on your beauty blog/vlog.

This is quite a lengthy list and so we’ve picked out 10 of the best among all the affiliate programs listed here. This is a mix of skincare, makeup, and haircare brands long with one or two online beauty stores thrown in.

1. Mica Beauty

High-performing all-natural mineral skincare and makeup that gives great coverage in minutes. They ship worldwide, too.

Commission: 22%
Cookie Duration: Lifetime
Affiliate Network: In-house

2. Sigma Beauty

It all started with a brush set that gained instant following. Sigma has since branched out into having their own makeup line.

Commission: 10%
Cookie Duration: 30 days
Affiliate Network: Impact Radius

3. Mommy Makeup

Their makeup line, like their niche market, are multi-tasking products that are safe and cruelty-free.

There are more popular brands out there but this product zeroes in on a specific market making it a bit more easy to promote.

Commission: 10%
Cookie Duration: 60 days
Affiliate Network: ShareASale

4. Alpyn Beauty

Sustainable yet luxurious, this brand offers skincare for all women, particularly those that love the great outdoors.

Commission: 20%
Cookie Duration: 90 days
Affiliate Network: ShareASale

5. BeautyStoreDepot.com

Their edge over the competition is their 120% low price guarantee and personalized customer support.

They may not be as popular as the other online beauty stores here, but their competitive prices will make it easy enough for you to promote them. You’ll be getting a bigger commission as compared to promoting other online beauty stores which makes putting in the effort worth your time. 

Commission: 11%
Cookie Duration: 45 days
Affiliate Network: ShareASale

6. Madison Reed

You can get hair coloring products from any other cosmetics brand, but what makes Madison Reed stand out is their licensed colorists. You can book a video consultation with one and they will help you pick out the perfect color and the right products so you get that professional-looking hair color at home. 

There are different tiers to their commission, from US$10 to US$50 in each order, or 3.5% to 8.5% of the total sale. You're guaranteed a commission on all orders from both new and existing customers you referred.

Commission: 14%
Cookie Duration: 30 days
Affiliate Network: Impact

7. Wishtrend

They sell other high-performing and elite skincare brands on top of their own: Klairs, By Wishtrend and Jungle Botanics.

Affiliate commissions aren’t that high, but Wishtrend takes care of their own by  giving them access to review products, monthly coupons, giveaways. Their cookie duration is longer than usual, too.

Commission: 12%
Cookie Duration: 60 days
Affiliate Network: In-house

8. REALHER

Beauty with a cause, REALHER is not just cruelty-free. They give a portion of their income to nonprofit orgs that focus on helping women. 

Commission: 20 to 30%, additional 2 to 3% for each referral
Cookie Duration: -
Affiliate Network: In-house

9. Nanshy

UK-based Nanshy creates and sells cruelty-free, Vegan makeup brushes and tools.

Commission: 10%
Cookie Duration: Lifetime
Affiliate Network: In-house

10. Scentbird

Scentbird is a subscription service for perfumes and colognes. It was created for the pickiest girl (or boy), allowing you the chance to “date” luxury fragrances before “marrying” them.

With Scentbird, you get access to a 30-day supply of over 450 top designer fragrances delivered right to your door, and that’s your hook right there. What better way to pick perfume than to try it on for a month and see how it reacts to your body chemistry?

Commission: $14 per sale
Cookie Duration: 45 days
Affiliate Network: Impact

If none of the above beauty affiliate programs are to your liking, then check out the ones below. Like any skincare or makeup product, there is at least one that is made for us.

Makeup Affiliate Programs

We are told to embrace our natural beauty, and yes, we should.

But we’re compelled to always show the world, not our best foot, but our best look. Makeup has been a staple to women’s purses and vanities waaaay before “selfie” was a word.

Here are makeup brands with affiliate programs that can make you and your bank account pretty.

  • e.l.f Cosmetics

    e.l.f. Cosmetics is a global makeup brand that sells a wide range of makeup products at affordable prices.

    Commission: 9%
    Cookie Duration: -
    Affiliate Network: Viglink

  • BH Cosmetics

    "BH" probably means something else, but it may also be an acronym for the company's tagline "Badass with a Heart". Whatever it may be, this is a makeup brand for fearless individuals who dare to stand out.

    Commission: 6%
    Cookie Duration: 90 days
    Affiliate Network: Rakuten Linkshare

  • Benefit Cosmetics

    Pioneers of the cheek and lip stain, their own Benetint was a bestseller that propelled them to makeup fame.

    Promoting Benefit should not be a challenge given the brand's popularity, but their short cookie duration might be too much of a challenge for the average affiliate marketer, more so for a beginner.

    Commission: 4%
    Cookie Duration: Limited
    Affiliate Network: Rakuten Linkshare

  • BLK/OPL

    Known as Black Opal, this brand has created and sold makeup and skincare suited to women of color.

    Commission: up to 9%
    Cookie Duration: -
    Affiliate Network: Rakuten Linkshare

  • PÜR Cosmetics

    Offering high-quality mineral-based makeup with skincare benefits, PÜR takes pride in their cruelty-free products.

    Commission: 8%
    Cookie Duration: 45 days
    Affiliate Network: CJ Affiliate

  • Makeup Geek

    Connect with their Makeup Advisor and they will guide you to creating your own makeup palette with colors that are perfect for you.

    Commission: 15%
    Cookie Duration: 15 days
    Affiliate Network: Refersion

  • MAC Cosmetics

    Popularly known for their wide range of long-lasting lipsticks.

    Commission: 4%
    Cookie Duration: 30 days
    Affiliate Network: Rakuten Linkshare

  • Stila Cosmetics

    Another established and well-known makeup brand, Stila believes that our looks are authentic like our signatures. 

    Commission: 6%
    Cookie Duration: 60 days
    Affiliate Network: CJ Affiliate

  • Smashbox

    Known for their high-quality primers, foundations and lipsticks that give you picture-perfect look anywhere and anytime.

    Commission: -
    Cookie Duration: 7 days
    Affiliate Network: FlexOffers

  • Black Radiance

    Affordable makeup and skincare line for women of all color and shade.

    Commission: Competitive
    Cookie Duration: 7 days
    Affiliate Network: Rakuten Linkshare

  • Tarte Cosmetics

    Their claim as America’s #1 Concealer Brand may not be too far-fetched. Their commitment to providing natural, safe and cruelty-free cosmetics is 20-years strong.

    Commission: 8%
    Cookie Duration: -
    Affiliate Network: Pepperjam

  • Girlactik

    Fun, flirty makeup for everyday wear.

    Commission: 18%
    Cookie Duration: 60 days
    Affiliate Network: ShareASale

  • Bobbi Brown

    A makeup brand that made its mark by launching a long line of foundation that caters to all skin colors. They have since expanded to skincare.

    Commission: 10%
    Cookie Duration: -
    Affiliate Network:  VigLink/Sovrn

  • Mineral Hygienics

    They offer a complete line of mineral makeup that is good for your skin. 

    Commission:10%
    Cookie Duration: 60 days
    Affiliate Network: ShareASale

Hair Products Affiliate Programs

Dwayne “The Rock” Johnson and Vin Diesel may rock the “no-locks” look, but not everyone can. Whether it is in the salon, or shopping online for hair products or tools, we’re spending money to make sure that our hair remains our crowning glory.

In no particular order, below are a few hair care and hair product brands that currently have affiliate programs:

  • TopSecret

    Create thicker, fuller hair with their patented air pump spray applicator that covers your scalp with natural keratin fibers. 

    Commission: 20%
    Cookie Duration: 45 days
    Affiliate Network: ShareASale

  • Luxy Hair

    Premium quality hair extensions, clip-ins and accessories. Typical prices for the  extensions and clip-ins are between $100 to $250 so the commission is not as challenging as it looks.

    Commission: US$10 for orders US$100 and up
    Cookie Duration: 30 days
    Affiliate Network: Impact

  • Cuvée Beauty

    “Every day should be a good hair day.” Thus, Cuvée Beauty’s range of hair care products are clinically-proven to make hair twice as strong and less prone to breakage.

    Commission: 15%
    Cookie Duration: 30 days
    Affiliate Network: Impact

  • Design Essentials

    Premium hair care products that cleanses, conditions, and restores hair to its crowning glory.

    Commission: 20%
    Cookie Duration: 60%
    Affiliate Network: CJ Affiliate

  • Mo Mi Beauty

    Handcrafted hair products made from quality and safe ingredients.

    Commission: starts from 20%
    Cookie Duration: 90 days
    Affiliate Network: ShareASale

  • SNI Natural Hair Care

     Based in the UK, SNI Natural Hair Care sells their own unique line of hair products made of natural ingredients.

    Commission: 10%
    Cookie Duration: -
    Affiliate Network: In-house

  • eSalon

    Online hair salon that creates customized hair color dyes for men and women.

    Commission: $20 per sale
    Cookie Duration: 30 days
    Affiliate Network: ShareASale

Skincare Affiliate Programs

Any beauty guru or vlogger worth watching or following will tell you to remove all that makeup at the end of the day, clean your face and moisturize.

People spend as much money on makeup as they do on skincare, which is why you’ll see popular labels branching out to have both.

This list will focus only on brands that have skincare products only, or have started as a skincare brand.

  • Sundaily

    Gummy skincare that fights the signs of skin aging and stress from within. This is more of a supplement that you take versus a cream you put on your skin, but still adding this here as it is for skincare.

    Commission: $50
    Cookie Duration: 15 days
    Affiliate Network: ShareASale

  • Farmacy Skincare

    “Farm-to-face skincare” that cleanses, hydrates and heals. From tapping into local, organic farms for their natural ingredients to 100% recyclable packaging, Farmacy Skincare is “green beauty” all the way.

    Commission: up to 20%
    Cookie Duration: -
    Affiliate Network: ShareASale

  • Colorescience

    Get to #KnowBetterSkin through Colorescience's array of skincare products that help prevent sun damage.

    Commission: 5%
    Cookie Duration: 30 days
    Affiliate Network: CJ Affiliate

  • Wander Beauty

    Everyday, multi-tasking beauty essentials made from clean, globally-sourced ingredients.

    Commission: 15%
    Cookie Duration: 30 days
    Affiliate Network: VigLink/Sovrn

  • XLASH Cosmetics

    Scandinavian brand XLASH's Cosmetics creates and sells various serums and creams, the most notable of which is their eyelash serum that they claim can get you longer eyelashes in 28 days.

    Commission: 10%
    Cookie Duration: 30 days
    Affiliate Network: CJ Affiliate 

  • Apoterra

    Handcrafted, effective, and eco-friendly skincare products.

    Commission: 8%
    Cookie Duration: 14 days
    Affiliate Network: Rakuten Linkshare

  • Erno Laszlo

    What started as a lab in Budapest creating bespoke skincare in 1927 has grown to be the trusted skincare expert of celebrities the likes of Greta Garbo and Katharine Hepburn.

    They may have since moved to Fifth Avenue, but Erno Laslo continues as a brand known for their personalized and groundbreaking skincare line.

    Commission: starts from 6.4%
    Cookie Duration: 30 days
    Affiliate Network: FlexOffers

  • Murad

    Created by renowned dermatologist Dr. Howard Murad, the Murad skincare line has been creating high-performing skincare products since 1989.

    Commission: 6.4%
    Cookie Duration: 30 days
    Affiliate Network: AWIN

  • Follain

    Creating and offering high-performing yet luxurious skincare made from the purest ingredients.

    Commission: 20%
    Cookie Duration: 30 days
    Affiliate Network: ShareASale

  • Paula’s Choice

    Effective, safe and cruelty-free skincare line that addresses common issues from acne to wrinkles.

    Commission: 7%
    Cookie Duration: 30 days
    Affiliate Network: Impact 

  • Alikay Naturals

    Natural and organic, Alikay Naturals’ products have expanded over the years to include femminine care and baby products to their hair and skincare line.

    Commission: 10%
    Cookie Duration: -
    Affiliate Network: ShareASale

  • DeRose Health

    Selling mostly wellness supplements, they have serums for the skin and hair.

    Commission: 20% to 50% depending on the dollar value
    Cookie Duration: 90 days
    Affiliate Network: In-house

  • Atolla

    Delivers a truly personalized service by creating bespoke skincare products.

    Commission: $25
    Cookie Duration: 10 days
    Affiliate Network: CJ Affiliate

  • Priody Natural Cosmetics

    On top of their high-quality skincare products, Priody offers free cosmetic consultation so you can be guided on which of their products will work best for you.

    Commission: up to 25%
    Cookie Duration: 50 days
    Affiliate Network:  CJ Affiliate

  • Alchimie Forever

    Developed in Switzerland by Dr. Luigi L. Polla, their efficacy of their skincare line is backed by clinical results.

    Commission: 20%
    Cookie Duration: 45 days
    Affiliate Network: ShareASale

  • Ayla

    Not only do they offer a carefully-selected array of skincare and haircare products, they have well-trained Guides to help you select the right products.

    Commission: 10%
    Cookie Duration: 30 days
    Affiliate Network: ShareASale

  • Treat Beauty

    Concocting delectable treats for the skin and lips, Treat has products like birthday cake body butter and brown sugar smoothie face and body polish. All organic and cruelty-free.

    Commission: 10%
    Cookie Duration: -
    Affiliate Network: ShareASale

  • Thesis Beauty

    Crafts skincare from certified organic ingredients; vegan and cruelty-free skincare in eco-friendly packaging for the whole family.

    Commission: 10%
    Cookie Network: 60 days
    Affiliate Network: ShareASale

  • Caley Cosmetics

    They sell lipsticks and liners but their main product line is effective skincare made from all-natural ingredients.

    Commission: 8%
    Cookie Duration: -
    Affiliate Network: In-house

  • TULA Skincare

    Probiotic skincare that helps fight and prevent acne as well as other skin issues.

    Commission: 20%
    Cookie Duration: 90 days
    Affiliate Network: ShareASale

Fragrance

Look good, smell good… feel good! Scents evoke memories and feelings, and are such big moneymakers, which is why you’ll find celebrities collaborating with perfume makers to create their own signature scents to sell.

Because who wouldn’t want to smell like JLo or Ariana Grande?

  • Skylar

    Hypoallergenic, “safe” scents, lotions and creams made from natural ingredients.

    Commission: 10%
    Cookie Duration: 30 days
    Affiliate Network: ShareASale

  • FragranceNet.com

    Online retailer of popular perfume brands. They also sell skincare, makeup and hair care products.

    Commission: 1 to 5%
    Cookie Duration: -
    Affiliate Network: Rakuten Linkshare

  • Fragrance X

    New York-based Fragrance X sells branded perfumes, colognes and soaps.

    Commission: 10%
    Cookie Duration: 45 days
    Affiliate Network: CJ Affiliate 

  • Perfumania

    American fragrance retailer with a large inventory of genuine designer perfumes for men and women.

    Commission:10%
    Cookie Duration: 45 days
    Affiliate Network: CJ Affiliate

  • Natalie Fragrance

    Perfume crafted by Hollywood legend Natalie Wood.

    Commission:15%
    Cookie Duration: 30 days
    Affiliate Network: Impact

All-in One

These are popular brands that started with a fragrance or a lipstick and has since branched out to all other niches of the beauty industry, selling their own brand of makeup, skincare, even fashion.

Included in this category are beauty subscription boxes. The beauty products in these boxes were selected and sent as a package along with other products to subscribers. This system allows subscribers to try out different products and see which works best for them.

  • Yves Rocher

    A huge French brand that produces and sells skincare, makeup and fragrance products.

    Commission: 15%
    Cookie Duration: 30 days
    Affiliate Network: Viglink/Sovrn

  • butter LONDON

    The company started with toxin-free nail lacquer and has grown over the years to include high-quality and clean cosmetics for the face.

    Commission: 15%
    Cookie Duration: 30 days
    Affiliate Network: ShareASale

  • Avon US

    Long-established makeup brand known the world over. They have a huge catalog spanning makeup, skincare, fragrance, fashion and jewelry.

    Commission: up to 10%
    Cookie Duration: 30 days
    Affiliate Network: CJ Affiliate

  • Avon UK

    This is the same Avon; only this is specific to their UK market.

    Commission: 10%
    Cookie Duration: 30 days
    Affiliate Network: AWIN

  • L’Occitane En Provence

    From essential oil shampoos, L’Occitane now also creates and sells luxury skincare, fragrances, and bath and body products for men and women.

    Commission: 6%
    Cookie Duration: 30 days
    Affiliate Network: Rakuten Linkshare

  • Art Naturals

    Their extensive line of premium health and beauty products include hair care, skincare, and even essential oils.

    Commission: 7%
    Cookie Duration: 90 days
    Affiliate Network: FlexOffers

  • Clinique

    Well-known high-end subsidiary of Estee Lauder Companies, they sell makeup, skincare and fragrances.

    Commission: 8%
    Cookie Duration: 7 days
    Affiliate Network: Rakuten Linkshare

  • Elizabeth Arden

    A prestigious beauty company known for its anti-aging skincare, fragrance and makeup.

    Commission: 8%
    Cookie Duration: 30 days
    Affiliate Network: CJ Affiliate

  • Birchbox

    They offer a monthly subscription box of selected hair and skincare products for both men and women. Products included in their beauty boxes are also sold on their website individually.

    Commission: 5%
    Cookie Duration: 7 days
    Affiliate Network: Rakuten Linkshare

  • Estee Lauder

    Known the world over for their extensive line of skincare, makeup and fragrances.

    Commission: 4%
    Cookie Duration: 7 days
    Affiliate Network: Rakuten Linkshare

  • Petit Vour

    With a large selection of vegan beauty products and brands, Petit Vour’s claim to be the #1 non-toxic vegan beauty box subscription service may just be right on point.

    Commission: up to 20% for shop orders and 55% for beauty box subscription signups
    Cookie Duration: 30 days
    Affiliate Network: In-house

  • Allure Beauty Box

    Still enjoying a wide readership in both print and digital, Allure’s beauty box subscription is a good mix of editor-tested products rounded off with a mini-mag and free shipping.

    Commission: $5
    Cookie Duration: 30 days
    Affiliate Network: Impact

  • Pixi Beauty

    Established UK beauty company. Their “fuss-free” makeup and multi-tasking, youth-enhancing skin care has a worldwide following.

    Commission: 5%
    Cookie Duration: 60 days
    Affiliate Network: ShareASale

  • 100% Pure

    Skincare and makeup that are 100% safe, natural and cruelty-free.

    Commission: 8%
    Cookie Duration: 45 days
    Affiliate Network: Pepperjam

  • Airbrush Makeup by Dinair

    Wide range of foundation, hair, and airbrush tools and accessories. They also have Airtan kits.

    Commission: 10%
    Cookie Duration: 6 months
    Affiliate Network: In-house

  • Glossybox

    With a wide range of brands and their own skincare line, Glossybox is able to deliver high-quality beauty products in beautiful packaging.

    Commission: up to $20
    Cookie Duration: 30 days
    Affiliate Network: CJ Affiliate

  • Arianrhod Aromatics

    Handcrafted, 100% organic and natural skincare and essential oils to cure, heal and maintain wellness.

    Commission: 20%
    Cookie Duration: -
    Affiliate Network: In-house

  • Morphe

    Popular for their makeup brushes and beauty tools, their brand has expanded to makeup palettes, skincare and wellness supplements.

    Commission: 10%
    Cookie Duration: 30 days
    Affiliate Network: Refersion

Beauty Tools

Here you’ll find affiliate programs from companies selling makeup brushes, sculpting wands, and other accessories to putting on skincare or makeup.

  • Conair

    Established maker of hair dryers, straighteners and other hair styling tools.

    Commission:10%
    Cookie Duration:-
    Affiliate Network:FlexOffers

  • Verseo

    Online store of various beauty and wellness tools and accessories

    Commission:up to 20%
    Cookie Duration:30 days
    Affiliate Network:CJ Affiliate

  • NailHugs

    Branded nail appliqué for nail art.

    Commission:20%
    Cookie Duration:15 days
    Affiliate Network:ShareASale

  • BK Beauty

    They create and sell luxurious makeup brushes and tools that deliver flawless application.

    Commission:15%
    Cookie Duration:30 days
    Affiliate Network:ShareASale

  • Lash Star Beauty

    Professional and multi-dimensional false eyelashes

    Commission:10%
    Cookie Duration:30 days
    Affiliate Network:ShareASale

  • SBLA

    Famous Hollywood makeup artist Spencer Barnes did not take the usual route of creating his own makeup line/ Instead, he sells "sculpting wands" that firm and lift the skin, solving skin-aging issues without the need for surgery.

    Commission:8%
    Cookie Duration:30 days
    Affiliate Network:ShareASale

  • Lash Envy Beauty

    UK-based beauty company selling luxurious synthetic and fake mink eye lashes.

    Commission:30%
    Cookie Duration: -
    Affiliate Network:In-house

Beauty Online Stores

These are the Amazon.com of the beauty industry: popular online stores that sell equally popular makeup and skincare brands. Some of these have even begun to manufacture and sell their own makeup and skincare line.

  • Ulta

    Ulta is an online store that sells major makeup brands like Kylie Cosmetics and Estee Lauder. They are an online one-stop shop offering makeup, skincare and fragrance.

    Commission:2%
    Cookie Duration:30 days
    Affiliate Network:Impact

  • Orabel

    Online beauty store with a wide range of beauty and skincare products. Based in Canada.

    Commission:7%
    Cookie Duration:90 days
    Affiliate Network:ShareASale

  • LOOKFANTASTIC

    LOOKFANTASTIC sells a wide range of makeup, skincare, hair and fragrance products from over 600 premium bands. Their main market is Europe.

    Commission: 10%
    Cookie Duration: 30 days
    Affiliate Network: AWIN

  • Cult Beauty

    UK-based, one-stop hub for anything and everything to do with skincare and beauty. They carry well-known brands and cover skincare to fragrance.

    Commission: 10%
    Cookie Duration: 30 days
    Affiliate Network: Rakuten Linkshare 

  • Beauty Bay

    Beauty Bay is a unique mixture of well-known and unique brands, including their own line of skincare and makeup.

    Commission: 10%
    Cookie Duration: 30 days
    Affiliate Network: AWIN

  • The Detox Market

    This is an online beauty store just like the others in this category, but their shop is made up of carefully selected high-performing “green beauty” products made from pure ingredients that are cruelty-free and guaranteed safe.

    Commission: 10%
    Cookie Duration: 30 days
    Affiliate Network: Impact

  • Beautylish

    With over 100 brands covering makeup, skincare, hair… Even wellness, Beautylish’s expert advice and personal service are the icing on the cake.

    Commission: 10%
    Cookie Duration: -
    Affiliate Network: ShareASale

  • Style Korean

    Korean company that sells and ships popular Korean makeup, skincare and food products around the world.

    Commission: 7%
    Cookie Duration: -
    Affiliate Network: In-house

  • Integrity Botanicals

    Online “green beauty” store offering an assortment of natural and organic skincare, haircare, and makeup products.

    Commission: 10%
    Cookie Duration: 30 days
    Affiliate Network: ShareASale

  • SkinStore

    This is more than a skincare shop. They have brands covering makeup, beauty tools and fragrance which is why we have them in this niche instead of in the skincare niche.

    Commission: 8%
    Cookie Duration: 30 days
    Affiliate Network: AWIN

  • Sephora

    Global beauty online retailer with markets in the US and Asia.

    Commission: 5 to 10%
    Cookie Duration: 24 hours
    Affiliate Network: Rakuten Linkshare

  • Dermstore

    Carries a wide range of unique spa care and green beauty brands.

    Commission: 15%
    Cookie Duration: -
    Affiliate Network: CJ Affiliate

  • Fresh Fragrances and Cosmetics

    Australian-based online store selling over 30,000 products ranging from men and women fragrances to skincare and makeup.

    Commission: 10%
    Cookie Duration: 30 days
    Affiliate Network: Commission Factory

  • Strawberrynet

    Wide selection of major skincare, makeup, haircare and perfume brands at competitive prices.

    Commission: 8%
    Cookie Duration: 45 days
    Affiliate Network: CJ Affiliate

  • Camomile Beauty

    Canadian beauty online retailer of  green beauty and cruelty-free products.

    Commission: 7%
    Cookie Duration: 30 days
    Affiliate Network: In-house

  • Olive Young

    From a health and beauty retail business in Korea, Olive Young slowly advanced to become a worldwide online beauty reseller.

    Commission: 10%
    Cookie Duration: 30 days
    Affiliate Network:  ShareASale

  • Nordstrom

    Popular online fashion and beauty retailer.

    Commission: 2 to 20%
    Cookie Duration: 14 days
    Affiliate Network: Rakuten Linkshare

  • Sally Beauty

    All your salon needs in one place: hair color, nail products, makeup tools and products, skincare, and more.

    Commission:15%
    Cookie Duration:15 days
    Affiliate Network:CJ Affiliate

How to Promote Your Beauty Blog

No blog promotes itself. These are the best methods for promoting a beauty blog.

A beauty blog is like any other website or blog, and you can promote it through most conventional methods, such as social media marketing. You can't use every tactic at once, so like I've always said, have a link-building plan or strategy guide to get you started. This will help you define your SEO and link-building goals and determine which methods work best for your site. Here are some other methods you can use to promote your beauty blog:

YouTube Marketing

Put all those how-to videos to good use. Make sure your videos are properly optimized and contain either your affiliate link or a link to the related content on your site. You may refer to this excellent information on video marketing: "Video Content: Super Fun! Super Effective." You can also learn how to link back to your website (if you have one) from YouTube with this lesson on associated website annotations.

Blog and Forum Posting

There are a lot of other beauty blogs. Don't be a snob! These blogs may be competition, but they are still in the same niche, so participating in discussions will do a lot more good for your site than harm.

Participating in blogs often leads to guest posting, since the website owner or blogger gains enough information about you through your comments to trust you. A guest post is great because it not only brings traffic to the site, but also gives you a backlink or two.

Content Strategy

It's important that your site is always up-to-date with the current makeup trends as well as popular products. Reading up on what's new will help with the planning and research of your posts so that you will be able to publish on a regular basis.

We have a whole variety of free lessons on content creation right here, but first I'd check out the blog post about building a strong content strategy here.

Remember that there are also other forms of content, like videos and infographics, that you can create for your site so as not to bore your readers. Keep a working schedule of where and when new posts are published and what they contain.

Having a few make-up tutorials as your core content with some updated info coming out regularly on a blog is a great way to go. This might sound like a lot of work, but new beauty products are coming out all the time. The more you keep your website up to date with the latest and greatest, the more you'll encourage a following of people looking for MORE MAKEUP.

Email Marketing

Speaking of new products coming out all the time, if you build a mailing list you can make sales to people over and over again rather than losing them when they leave your site. This is especially useful for any niche that has a high rate of new products and deals, and luckily for you, this is one of those niches. You can check out our free lessons on email marketing here.

Can Beauty Blogs Give Way to Pretty Profits?

There are some low commission rates and high competition here which provides a challenge, but there's a lot of demand for these products so there's definitely potential.

Looking at the commissions these makeup affiliate programs give to affiliates, this isn't going to be as lucrative as other niches unless you can get a lot of traffic and sales. In saying that, the popularity of this niche means that there is potential for you to do just that with the right marketing techniques.

You want to aim for a target audience of the kind of readers who like to go for a beauty "haul" (where they purchase lots of products at one time).

To beat out the high competition and conquer the low commission rates of these products, you really will need to constantly update your site with new content so as not to lose your readers and their interest. That's going to be a major challenge, particularly if you're not a writer.

Despite all this, a beauty blog is very appealing to me. For one thing, this is a niche where lady affiliate marketers with a passion for makeup and fashion can really dominate. You may not get paid much as far as commissions go, but some of those makeup affiliate programs offer freebies and/or affiliate discounts on makeup purchases that can more than make up for it.

This niche is definitely for those with a love for fashion and makeup. If you're such a man or woman, then go for it! I'm sure that it's going to be an enjoyable, rewarding endeavor for you.

Before you go I'd love to ask, do you know of any good makeup affiliate programs that I've missed? What types of makeup products are you interested in promoting? Let me know in the comments below.

 

39 Comments
Scott Harrison 8 years ago
I really enjoy your post and get a lot of fantastic information from this. Good work. Keep it up...
Cecille Loorluis 8 years ago
Hi Scott,

Thanks for your feedback! I appreciate it. I'm glad you find my posts both enjoyable and informative. :)

All the best!
Ariella Rudolph 8 years ago
THis is great information thanks a bunch for the 101 affiliate programs. Ive just started joining on a few affiliate programs and knowledge is power. Im going to put the info you shared to use.
Cecille Loorluis 8 years ago
Hi Ariella,

Thanks for your feedback! I appreciate it.

If you have any niches in mind you want featured as niche of the week, then please feel free to let us know.

All the best!
Kevin 8 years ago
Hi

great article, could you please list our affiliate program as an Australian alternative in your article. thank you.
https://www.fragrancesandcosmetics.com.au/about-us/beauty-bloggers
sam 8 years ago
can't believe anyone hasn't mentioned Allison Bay's affiliate program, they pay 20%!

http://allisonbay.com/shop/index.php?route=affiliate/login
BritStar 8 years ago
I just started my blog...like, yesterday lol. This post really helped me out a lot. I had a hard time finding decent affiliate programs for beauty brands that I've actually used. Thanks for the good info
Cecille Loorluis 7 years ago
Hi,

You're welcome! I'm glad you found my blog post helpful. There are a one or two comments above that share a makeup affiliate program or two that you might also want to look at.

All the best!

Anshika 7 years ago
The information about 10 Makeup Affiliate Program is very interesting. I do have a similar blog with a motto to give quality suggestions and advises to my readers. I would like to repost it in my blog. Would you mind granting me permission?
Cecille Loorluis 7 years ago
Hi Anshika,

Yes, you can post the above article on your own blog but please make sure to reference or link back to the original article.

All the best!
Lima Jeson 7 years ago
Thank you, this is all good information. Can I be an affiliate to these top 10 from Australia and what are the tax implications? Do I need to fill out a US tax form?
Cecille Loorluis 7 years ago
Hi Lima,

Yes, you can apply as an affiliate for these beauty affiliate programs. I suggest you get in touch with their respective networks. Some of them belong to LinkShare, others through AffiliateShare and Commission Junction.

I don't think you need to fill out a US tax form unless you're a US citizen or resident and required by the state to do so. I don't think there are any tax implications unless affiliates in your country are required to file a specific tax for earning online by affiliate marketing.

Hope that helps. Have a good day!
Lauren B. 7 years ago
Great tips.

As a beauty blogger, I also promote my blog by posting to sites like Medium and Makeoverly on a regular basis. In their author bios you can add a link to your site - really quite wonderful :)

Sigma's affiliate program is amazing btw! Good tip
Susannah 7 years ago
Great article! Thank you for sharing this useful information. I just signed up for the CJ affiliate program. I've been working with Linkshare and Amazon and have found both to be easy to use with nice returns. The Nordstrom affiliate program is through Linkshare. I highly recommend this affiliation if you have a beauty blog!
saara 7 years ago
I must say, your article has given me an idea of affiliate marketing, however, my most of the visitors are from India but slowly UK and USA visitors are also showing their interest in my articles. In India only amazon.in are little beneficial! but I can surely use your information on my beauty/fashion website.
Thanks a lot!
Pilar Navarrete 6 years ago
Thank you for the post! Great and value information given. I just sign up for bh cosmetics, first time affiliate here.
LinkShare made it easy for me.
Cecille Loorluis 6 years ago
Hi,

I'm glad you found the post entertaining and informative!
Great to hear that you've all signed up for one or two makeup affiliate programs.

I wish you all the best!
Alphaglam 6 years ago
Thank you so very much, I stumbled upon this post and got a fair idea of how makeup and beauty brands have their commision rates etc. at one place. Can you provide me some info regarding what exactly these brands see before accepting you as an affiliate member? I have a fresh blog so, Idk how it will work as of now my prime focus is to get good readership.
Cecille Loorluis 6 years ago
These makeup brands, and any big affiliate network for that matter, look for websites that get high traffic so when applying as an affiliate, you will be asked for your site URL and how much traffic you're getting to the site. You can let the affiliate managers and vendors know that you're still a new site, and that won't be a problem.

There are some though that require a specific number. If you don't make it to one affiliate program, then move on to the next. There's plenty of affiliate programs on this niche that you can promote so don't worry if you don't get in one or two.
Trinity Roze 6 years ago
Wishtrend is a pretty good one. They do more skin and body products like acne care, ex-foliation scrubs and all that jazz. They do payments per day or if you want you can set up a system with them that you can get paid once every week or every month. Sephora also has an affiliate program as well.
Denise P Barrett 5 years ago
Hello, I would like to promote Mac products. Thanks so much for creating this.
Justin Golschneider 5 years ago
Hi Denise! There is an Apple affiliate program, plus one for iTunes, but you have to apply to Apple directly. I don't know for sure if it's the case with their affiliate program, but they're known for being super strict about choosing who they work with in general. You'll want to make sure your site is extremely professional before applying.
Justin Golschneider 5 years ago
Just learned we actually have an article up about the iTunes affiliate program if you're interested: https://www.affilorama.com/blog/work-that-playlist-mp3-download-affiliate-programs-you-can-earn-from

I've spoken to our writers and it doesn't sound like an article for the Apple affiliate program is forthcoming, so I would dive right into the research if you want to push forward. Good luck!
Tiffany 5 years ago
Justin , I'm pretty sure she means MAC cosmetics brand
Justin Golschneider 5 years ago
Hi Tiffany! Therein lies the importance of capitalization. :-) I'm afraid MAC doesn't have an affiliate program—they've stated so outright in this Facebook post: https://www.facebook.com/MACcosmetics/posts/10156475784800554
Tiffany 5 years ago
What do Brands look for when accepting affiliates?
Justin Golschneider 5 years ago
Hi Tiffany! Brands look for sites that look professional and are FTC compliant. Make sure your site is nicely designed, your content is carefully proofread, and you're in full compliance with the law, and you shouldn't have any trouble becoming an affiliate for most brands. Those with stricter requirements will generally explain them on their affiliate page.
Katie 4 years ago
What stinks about a lot of these sites is unless you have huge traffic, they won't let you use the affiliate programs they offer. Which makes it difficult to even market or get into this business even after having great SEO, great content, and a solid niche. Thanks anyways.
Justin Golschneider 4 years ago
Hi Katie! If the traffic goals seem reachable with enough time, you can always push towards the point when you qualify while using ad revenue and any affiliate programs that will accept you to keep your site afloat. That can be a tough road, though, so I wouldn't try that strategy unless you've had success with another affiliate site in the past.
Amanda 4 years ago
What is considered "high traffic" to most of these brands?
Cecille Loorluis 4 years ago
Hi Amanda,

I can't say for sure as the traffic requirement is up to these vendors or merchants to decide. Some require only a couple of thousand a month, while others require more.

It's best to contact the specific merchant or company you wish to promote to confirm.

All the best!
4 years ago
Hi There :)

If you guys are interested you can signup here. https://myorganiczone.com/reseller-program/

Natural Skin Care Products and you can earn 10-20% in commissions. or simply shoot us an email at info@myorganiczone.com

Looking forward to hear from you.
Thanks
Beauty accessories 4 years ago
Hello,
You will get lots of traffic for your grow business and benefited
4 years ago
I really enjoyed this article and get a lot of fabulous information from this article.Thanks for sharing this.
Cosmetics Online 4 years ago
This is a great article abut makeup affiliate. i didn't heard about beauty blog before i came to this article.

We have a online store. We are selling cosmetics online. After reading this blog, we think affiliate will give us more revenue than now.

Thank you for the great article.
Anna Claudia 4 years ago
Thank you sooo much. I started a beauty channel last year and it's pretty growing fast. I am just happy i found a company to start affiliate with. Thank you soooo much for this great content.
Cecille Loorluis 4 years ago
Glad you liked the post!
Please share it to friends or family who want to start their own beauty blog. :)

All the best to you and your channel!
Paige 4 years ago
Hi. This is a great list for beauty bloggers. I'm from Luvi Beauty (www.luvibeauty.com) and I'd like to suggest our affiliate program. Earn 10%. We focus on high-quality emerging beauty brands which is a great way to stand out. https://luvibeauty.com/pages/affiliates
Jasmine Morris 4 years ago
I would love to promote makeup brushes, eyeshadow palettes, and lipsticks; really anything makeup wise.
Cecille Loorluis 4 years ago
Hi Jasmine,

The above-mentioned affiliate programs aren't just make up. Some of these brands sell brushes, palettes and the whole nine yards when it comes to cosmetics so you can register as an affiliate with any one.

Hope that helps. All the best!
koelcolours 4 years ago
Thanks for sharing it
Ena Shrestha 4 years ago
Hi Cecile,

I have been trying to review products on my blog www.brokegirlguide.com and I have been using Amazon Affiliate program. I was finding hard to get good products there and was hoping to find better affiliate programs. This is how I stumbled to your post. Thank you for this.
Cecille Loorluis 4 years ago
Hi Ena,

You're welcome! Hope you found the above post helpful.

All the best!
shilpi 4 years ago
very nice and informative post! :)
makeupempire 3 years ago
Super Duper Hit!!! Thank you sooo much. I am just happy to implement this, Thank you soooo much for this great makeup content.

lee 3 years ago
Trying to start beauty blogging then realizing it's no more a niche. I'm all about cosmetics and all them cute Cosmetic Boxes
3 years ago
Super great article thank you :)! I recently started working with Showcase, they pay up to 23% in less than two weeks which is highest/fastest i've ever gotten! Takes a bit of time to learn about their products as all indie beauty brands -but they are all so lovely :).

https://showcasebeauty.com/community/influencer
Long Boots For Women 3 years ago
This my new affiliate blog. Thank you for all your teachings :)
Prashant D Kukarni 3 years ago
You are such a master in affiliate marketing subject.The coverage of the make up niche in depth.It will be very useful for a newbie to enter in to Make up niche with all the information provided.You are also solving one of the most important problems of earning money by providing info about top affiliate programs available and also to market them.Thanks a ton.
beautyepic 3 years ago
I am really happy to say it’s an interesting post to read . I learn new information from your article , you are doing a great job . Keep it up
Sabrina 3 years ago
There is another Affiliate Program I would like to share it's from Mea's Collection - http://www.shareasale.com/join/84094
They also giveaway free samples for blogger/influencer to create content
Samuel 2 years ago
Thanks for this great information. I am just aboutbto start as I am doing the final touches on proofreading.
Kalyan Ghosh 2 years ago
Hi!
I am a newbie with a wp blog. I am interested to do affiliate marketing in skin care products and fragrances/perfumes of high quality. I am seeking your advices for choosing the right affiliate channel. I have learned a lot from this post. Hope you would kindly help me. Thanks,
Kalyan.
Cecille Loorluis 2 years ago
Hi Kalyan,

Scentbird is a good place to start. They offer a subscription service for perfumes and scents. You can check out similar affiliate programs online using keywords like "perfume affiliate programs". ShareASale and Commission Junction have varied affiliate programs. They just might have one on perfumes/colognes.

Hope that helps. All the best!
love 2 years ago
How can i make money blogging about cosmetics and fragrances? I work for a high end cosmetics and fragrances for 25 yrs.
Cecille Loorluis 2 years ago
Hi,

Your experience working for a high end cosmetics and fragrances company will come in handy when you start blogging about the beauty niche. You can write about your experience and your insights, provide tips on picking out the best fragrances, etc, then offer up a link to one of the affiliate programs mentioned above. Each time a reader clicks on the links and buys through your link, you get a commission.

I suggest you go over our free lessons for a background on affiliate marketing, how it works and how to get started: https://www.affilorama.com/lessons

All the best!
2 years ago
How about affiliate programs with Amazon? I'd appreciate any guidance. Thank you!