How We Verify Every Piece of Content at Affilorama
Affiliate marketing advice is everywhere. A lot of it is wrong, outdated, or written by someone who's never actually run a campaign.
This page exists so you know exactly how we check the stuff we publish. No vague promises about "rigorous standards." Just the actual process.
Why we bother
You're trying to build a real business. Bad advice costs you money. It costs weeks chasing a tactic Google penalised three updates ago, or effort poured into a niche that died in 2019.
So we treat accuracy as non-negotiable. Honestly, it's the only thing that matters in a space this noisy. Mark Ling founded Affilorama in 2006, and the team has spent nearly two decades helping over 300,000 affiliate marketers figure this stuff out. That history shapes how we work.
The process
- A real affiliate marketer drafts it. We don't outsource to writers who've never built a site. Our content team includes people who've run their own affiliate businesses across Amazon Associates, ClickBank, ShareASale, and direct programs. When someone tells you how to pick a profitable niche, they've done it themselves.
- We pull from primary sources. For Google claims, that means Google's own documentation and statements from John Mueller or Danny Sullivan. For affiliate program details, the networks themselves. For market data, sources like Statista and academic studies. If a "fact" only appears on three random affiliate blogs and nowhere primary, we don't publish it.
- Two-person review. Every piece gets read by at least one other team member before going live. They're looking for the stuff that slips past the writer: a stale commission rate, a screenshot of a redesigned dashboard, a tactic that worked in 2022 and now does nothing. No citation, no claim.
- Expert input on tricky stuff. Tax structures, FTC disclosure rules, advanced SEO for affiliate sites. For those, we bring in subject matter experts: in-house veterans, consultants, sometimes attorneys.
- Real screenshots, real numbers. Every screenshot is from a live tool, captured the week we wrote the piece. Every income figure traces to a documented source. When we reference our success stories, those are real members.
Keeping older content honest
Affiliate marketing moves fast. A piece written in March can be partially obsolete by October if Google rolls out a core update or Amazon changes its commission structure (which, as anyone in this space remembers from 2020, they will).
So we audit on a rolling schedule. Volatile topics (algorithm-sensitive SEO, paid traffic, affiliate program terms) get checked more often. Foundational pieces like what is affiliate marketing get reviewed less often but still revisited.
When something changes, we update the article and note the revision date. If we got something wrong, we say so.
What we won't do
We don't publish AI-generated content as if it were human-written. We use AI tools occasionally for research or first drafts, but a human always rewrites, fact-checks, and signs off. Here's our take on AI content in SEO if you want the longer version.
We don't accept paid placements that aren't clearly disclosed. If a tool we recommend pays us a commission (yes, we eat our own cooking), it's flagged in the article.
We don't make income claims we can't back up. And we don't pretend hard things are easy. Affiliate marketing works. Plenty of people on this platform have built real businesses doing it. But anyone selling you a four-week shortcut is selling you something else.
Found something wrong? Tell us.
We're not infallible. Things slip through. A statistic goes stale, a link breaks, a tool gets renamed and we miss it. If you spot something off, we want to know.
Email [email protected] with the URL and what you noticed, or use the contact form. Most corrections get processed within a couple of business days.
That's the whole process. Not glamorous, but it's why we keep doing it.
