30 Apr 09
16 Jun 10 1:53 pm
You can, but usually only do this if the product name is not trademarked. I recently bought a course from another online marketer which states that you should perform certain checks before purchasing such a domain name. First, do a search and see if others are using the product name in any domains. If there are quite a few, it "may" be a sign that the company allows this. Next, go to the official product's website and check the terms and conditions for affiliates. This is normally spelled out somewhere. Also, while on the product website, check to see if there is a small "TM" logo next to the product name. If so, do not use the name in your domain.
You will see many people using product names in their domains. Either they have checked it out before doing so, or they are doing so at their own risk and have deemed the risk to be worth the return. If you end up being in violation, the product owner can have you shut down and/or fined, so just do your homework first. Good luck in your endeavors. :)