15 Dec 09 4:54 am
Besides just checking the gravity of those products, have you checked Amazon.com for similar products to see if there are very many reviews?
Have you entered those product names directly into Google to see if there are other people selling them and, if so, how many of those advertisers are there? You could also use SpyFu.com to see how long people have been advertising on those keyword phrases. If they've been there more than a couple weeks you can be pretty certain that they're making money.
Have you used the Google keyword tool to see how many people per month are searching for this type of information?
Personally, if you already wrote several articles on the topic, but didn't get any conversions, that would send up a red flag to me. However, I don't know what product you were offering, what the salesletter was like, how much traffic was actually sent to the page, if the traffic was extremely targeted or just "browsers" and "freebie seekers", etc.
I'd definitely do some more in-depth research on it before I went to the trouble of building a site. There may be something else out there that would be a better use of your time and effort.
Just because you happen to be good at something or have a lot of experience doesn't necessarily mean it's the best thing to promote.
By the way, I've done a lot of direct linking before but it really makes more sense to send people to an opt-in form and try to build a list. You can always hit them up with a one time offer after they sign up.
Offer them a training course or short report as incentive for signing up. You can modify some PLR articles and make a good report for cheap or have it written for you at Elance.com.
When you send people directly to the offer you build someone elses business. When you get them on your list you build up YOUR business. Make sense?