21 Jun 06 6:22 pm
I just had a look at your site, and it's not bad, it could work, but I have some suggestions to improve it's chances of success, both in the search engines and with converting the traffic to clicks.
Firstly, those google ads do not flow with the page very well, they really do look like advertisements, rather than part of the page.
Look at this site that appears in the top 10 search results for "investment property" in google: http://www.shelteroffshore.com/
As you can see the google ads fit in with the article quite nicely. You should put one set of your google ads within your article also. Perhaps the top right corner. Also make sure that you color your adsense text the same color as your article text.
Also, your 2nd set of google adsense ads underneath your right hand side menu flows down past the end of your article.
You should instead place them at the bottom of your article across ways. There should be 4, and you should include a small picture above each one, that has some relevance to stock exchange topics.
A picture above each ad will increase clickthrus by 40% minimum to your adsense ads.
Also, with your google adsense ad at the top, you only have one topic listed "investment property", you really need to have a few more, to make it look like a menu, and to give it more chance that the user will want to click on one of them.
Another thing, to give yourself a chance of getting results with google image search (which sometimes appear in the natural search results), include a pic on some of your pages. You can get free pics from: www.sxc.hu
It also makes your site look more friendly and pleasant on the eye. This makes people more likely to want to link to you. This is also a good change to get a clickthrough on google ads, or affiliate products that may be below the image.
Finally, if you can, start a blog on your site, or a forum, that way there will be more dynamic content and search engines will love this. If this isn't really feasible, don't worry, it's not essential.. I've done well without, but it certainly is helpful if you can.
I hope this helps, please do these changes and message me again when you have so I can have a look at it and we'll get your formula right!
All the best,