09 Jul 06
19 Mar 14 6:37 pm
The problem with PLR is that it might not line up with the keywords you want to promote, or the products you want to promote. That's the downside of trying to use it "as is".
You can also think of PLR as just being the research. You'll have to re-write the articles anyway to avoid duplicate content penalties, so you may as well take the opportunity to reshape it to be more closely aligned with the keywords you want to target. I'd recommend you create your content based on the products you're promoting, rather than trying to find products that match the PLR content you've just bought. Here's how you do it...
1) Look at your product. What problems does it solve?
2) Think about the people having these problems. What do they put into Google when they have these problems? Look at keywords and search volumes and choose some problems to focus on.
3) Write articles about these problems.
Then here's how you make a sale...
1) People have problems. They search for a solution to the problem.
2) They find your article, because you've built it around a keyword related to their problem
3) They read your article, and you recommend a product that is a solution to their problem.
4) They buy the product. Profit.