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Why You Should Take Care Of Your Online Reputation

daljeet.kaur
Posts: 104
Joined: 12 Dec 13
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Why You Should Take Care Of Your Online Reputation

It's quite obvious that business that sells any kind of services or products , also have to deal with negative reviews online. It's sad that these bad reviews easily come up in search engine results and harm any business' online reputation. So it is very important that you can keep an eye on such every activity that is linked in building your business online reputation.

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Users who are making any kind of purchase will first see reviews about that service or product and then further decide on making a purchase. Popular review websites like complaints board, ripoff report, leasing news are very quick to appear in search results, so it's important to remove negative links online and fix them on time otherwise it can create a problem for your business sales and revenues.

Sometimes, online businesses avoid such type of bad links which is not good and that can create a serious problem in terms of expanding your business, online deals, sales, customers. As your business is settled and with this, your competitors list also increases who always try to spoil your business with such type of bad activities. So, do not let your competitors to make a negative impact of your business.
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y.finn
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Joined: 11 Jul 14
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First, it is important to determine when a complaint is legitimate and address that as quickly as possible. No one is perfect and we all make mistakes so don't just jump to the conclusion that someone is bad mouthing you, your porduct or service out of spite.
Of course, there are those people online who are mean spirited and get a kick out of posting negative comments with no regard for the harm it does.
You should remove those as quickly as you can and balance that with getting and posting real testimonials for your blog or website.
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marketing29
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Joined: 26 Jun 13
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Having a good reputation is really helpful when you're building your popularity among online users. That is why providing genuine and authentic authentic information allows you to gain trust and even referral from users.
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brad9
Posts: 94
Joined: 01 Feb 13
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Absolutely correct. Many online businesses avoid looking into these at first, just because it can really drag you down. But if your customer has a genuine issue that needs to be dealt with, you'll only get further negative comments if you decide not to at least TRY to deal with it. There will always be those out there that will try to get your product or service for nothing and then still bad mouth you, even if they do. I've found many negative comments actually happen because of mis-communication or delayed communication rather than an actual problem with the product/service. If a communication lapse is the issue, avoiding it could be catastrophic, whereas confronting it in a timely way, head on, could make all the difference in the world.
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richardsmixon
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braydenhall
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Joined: 29 Oct 14
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ORM is really a good option to fight with those bad negative links on search engines. Having negative comments about business online doe not only decrease your sales, it also lowers down your business value online. If you are having an online presence then you should always keep an eye on your backlinks and reviews.
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adam.kent
Posts: 105
Joined: 31 May 14
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I've read horror stories where a customer complaint on a site like Yelp would actually rank higher than a person's own website for their keyword or brand/domain. Google gives a lot of weight to customer reviews.
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Adam Kent - Social Media Manager at http://jarvee.com/

"The best way to predict the future is to create it." - Peter Drucker

 
daljeet.kaur
Posts: 104
Joined: 12 Dec 13
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Agree with zoe.j.summers that Google gives lot of importance to reviews. If any of your customer has added wrong reviews on website like yelp, ripoff etc then it will surely come up in search results that creates a bad impact on other users or customers.
You have to keep a check on results that comes up on search engines with your brand or individual name.
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cliftoraf
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Joined: 20 Oct 14
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xiaojuanyu
Posts: 11
Joined: 23 Dec 14
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Yes, Reputation is very important.Having a good reputation is really helpful when building popularity among online users. So, it is essential for a company to provide genuine and authentic information,which allows you to gain trust from users. Therefore,Do not get bad reviews from forum member that will get bad image for you company / Orgonization.
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This topic was started on Aug 26, 2014 and has been closed due to inactivity. If you want to discuss this topic further, please create a new forum topic.