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When To Pause Facebook Ads?
nates450r
Posts: 246
Joined: 03 Apr 07
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23 Mar 16 2:29 am

When To Pause Facebook Ads?

So, i'm 2 days into my first ever Facebook ad campaign.

I have 3 ads running for 3 different physical products on the same website.

I have have had my ads "seen/reached" a total of almost 400 times considering the "reach" cost ($0.13 - $0.36)per reach, I have only had 14 click though to my website. and no sales.

any tips, should I redo the adds? advertise different products? or just wait more than 2 days to worry?

if facebook charged cpc I wouldn't worry so much but right now im handing Facebook money.
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wowbusiness101
Posts: 1
Joined: 20 Oct 15
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23 Mar 16 5:25 am

 My English is my second language so It will be hard to understand sometimes. But I will try with my best to explain.

So what is your purpose when you run ads... making sales, like your page, visitors to website, OPT-In, even testing market....... then you will decide what kind of ad you will use for...

And for paying traffic, you will have to use " A/B spit-test" It means you use A to kill B, like with different image, head line, group ages.... it wills show up with different results.

or B to kill A.

I mean You will try to find out what kind of ad is the best, like with this group what is different "CTR, CPA,..." which this image so what and the same for headline, call a action,....

your job is find the cheapest price with best result... " Here is your purpose"


Keep Testing " Test or Die" it's online business until you find the best place "Mobile, Destop.." best price" CPC, CPA" for your ad, your business...

You can find information out there, it is a lots you just have to read...

Hope I can help you some how with my explanation.

Hieu
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nates450r
Posts: 246
Joined: 03 Apr 07
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23 Mar 16 3:50 pm

 Sorry, my bad.

im running facebook ads on the desktop news feed only (at the moment)

the purpose of the ads is to sell products. (drive traffic to product page.

3 different ads with 3 different products.

this morning, in total the ads have reached 481 people in 2 1/2 days. website has 27 visits and no sales. I have spent little over $10.00.

( watched Fred Lam's webinars and that's what got me excited about selling physical products)
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hcfgrizzly
Posts: 96
Joined: 07 Dec 15
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24 Mar 16 1:27 pm
nates450r wrote:Sorry, my bad.

im running facebook ads on the desktop news feed only (at the moment)

the purpose of the ads is to sell products. (drive traffic to product page.

3 different ads with 3 different products.

this morning, in total the ads have reached 481 people in 2 1/2 days. website has 27 visits and no sales. I have spent little over $10.00.

( watched Fred Lam's webinars and that's what got me excited about selling physical products)


I`m no expert in Facebook ads, but I read a lot about how Facebook ads are great with CPA offers. Have you considered that?
Also, can`t you pay per click of the ads? I have read that you can choose to optimize your ads to search for sales, not for just clicks.
Like the poster above me said, the thing with Facebook ads is to test, test and then test some more until you find a working formula.
You should test different versions of the ads, different audience and also different products.
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nates450r
Posts: 246
Joined: 03 Apr 07
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24 Mar 16 8:02 pm
hcfgrizzly wrote:
nates450r wrote:Sorry, my bad.

im running facebook ads on the desktop news feed only (at the moment)

the purpose of the ads is to sell products. (drive traffic to product page.

3 different ads with 3 different products.

this morning, in total the ads have reached 481 people in 2 1/2 days. website has 27 visits and no sales. I have spent little over $10.00.

( watched Fred Lam's webinars and that's what got me excited about selling physical products)


I`m no expert in Facebook ads, but I read a lot about how Facebook ads are great with CPA offers. Have you considered that?
Also, can`t you pay per click of the ads? I have read that you can choose to optimize your ads to search for sales, not for just clicks.
Like the poster above me said, the thing with Facebook ads is to test, test and then test some more until you find a working formula.
You should test different versions of the ads, different audience and also different products.


Im not a 100% sure right now if it can be changed but my ad's cost me money every time their seen. click or no click though.
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maryt
Posts: 3225
Joined: 16 Apr 12
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25 Mar 16 12:10 am

 There are different kinds of Facebook advertising. The MOZ Guide to Facebook Advertising will help you understand how to utilize your money on FB ads: https://moz.com/ugc/a-comprehensive-gui ... sing-17132
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