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What should I do to start learning email marketing?

time4servers
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Joined: 04 Feb 23
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What should I do to start learning email marketing?

To start learning email marketing, you can follow these steps:

Familiarize yourself with email marketing concepts: Read about the basics of email marketing, including the different types of email campaigns, email marketing metrics, and email deliverability.

Study email marketing best practices: Learn about email marketing best practices, including how to create effective subject lines, write compelling email copy, segment your email list, and optimize your emails for deliverability.

Set up an email marketing account: Sign up for an email marketing platform, such as Mailchimp, AWeber, or Constant Contact, and start exploring its features and functionality.

Build an email list: Start building an email list by collecting subscribers through opt-in forms, sign-up pages, or other means. Make sure to obtain permission from individuals before adding them to your list.

Create and send your first campaign: Create and send your first email campaign, following best practices for design, content, and delivery.

Analyze your results: Use the analytics provided by your email marketing platform to measure the success of your campaign, including open rates, click-through rates, and conversion rates.

Continuously improve: Continuously test and optimize your email marketing campaigns, using data and analytics to make informed decisions and improve your results over time.

Stay up-to-date: Stay up-to-date with the latest developments in email marketing, including changes to email marketing laws, new email marketing tools and technologies, and best practices for email marketing.
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geraldwasap32
Posts: 46
Joined: 15 Nov 22
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This is a very good step-by-step guide for anyone interested in learning about Email marketing!
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oliviaareid29
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Joined: 20 Jul 22
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Great post! I started my email marketing career with MailEngine. It's an affordable and reliable email marketing platform that helped me learn the ins and outs of email marketing. The platform offers detailed free training and tutorial videos, which made it easy for me to understand how to use each feature for optimal results.

MailEngine is a self-hosted user-friendly tool that comes equipped with some fantastic features like a content and URL spinner, spam word detection, and the ability to send emails using Gmail and Gsuite. These features helped me create unique and engaging emails that increased the inboxing rate. In my opinion, MailEngine is worth using!
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