Joined: 12 Apr 11
27 Apr 11 9:33 pm
I got this article from one of the forums where I was browsing..Thanks to Lynn :)
The most popular advice is to “do what you love”, or go with a niche you are passionate about. This most likely includes a hobby or lifestyle choice.
This is a great idea because you are already knowledgeable and experienced on the topic. You’re also less likely to get bored with it than niches where you don’t have a personal interest.
The second suggestion is to choose a niche where you have professional experience or expertise. Another great approach, except that most people are already burned out on their chosen profession, or still doing it as a day job, and can’t get excited about spending their nights and weekends at it as well…
The third way to select a niche, and one that I recommend a lot, is to choose something you’d like to start doing. A new hobby or lifestyle, or something you’d like to collect or get into.
Since you are just getting started at it yourself, you actually are your target market. This puts you in an ideal position, and gives you insight and empathy with your market – you can easily connect with them on their level.
You’re in research phase, finding resources and discovering what works and what doesn’t – or the best way to do this or that. Sharing all of that information becomes your “content”. And it’s very easy to generate since you’re already actively collecting information on the topic.
Of those top 3 ways to choose a niche, the last one would be my favorite. I have often started a new online business based on new personal interests. I find that it makes work fun, and that fresh enthusiasm for a topic will take you a long way.
Hope you find this helpful like I did..