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For 2026 campaigns, would you choose Google Ads or Facebook
a.sobolieva
Posts: 1
Joined: 05 Aug 26
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07 Aug 26 3:51 pm

For 2026 campaigns, would you choose Google Ads or Facebook

I've noticed that both Google Ads and Facebook Ads have changed a lot over the last couple of years with AI-driven optimization and increasing competition. For someone starting new campaigns in 2026, which platform do you think offers the best ROI?
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harryjal593
Posts: 3
Joined: 30 Mar 25
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31 Aug 26 7:28 am

 I’d test both platforms with a small budget and compare actual conversions. Different niches respond differently to paid traffic. For example, I also use https://bodytypecalc.net/ as a simple body type Calc tool, so I’d judge any campaign by the actual results and user intent rather than the platform alone.
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katerose1004
Posts: 41
Joined: 10 May 23
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04 Sep 26 9:51 am

 It really depends on what you're selling and where your audience is in the funnel.

Google Ads remains king for high-intent search. If people are actively searching for a specific service or product (e.g., local services, B2B software, emergency repairs), you'll likely get higher quality conversions right out of the gate.

Facebook Ads (Meta) excels at discovery, retargeting, and visual products. If you're building brand awareness, launching a new product people aren't searching for yet, or selling e-commerce/lifestyle items, Meta usually offers cheaper impressions and broader reach.

For many campaigns, the strongest strategy isn't choosing just one, but combining both.
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alexiagold0408
Posts: 33
Joined: 18 Jun 23
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04 Sep 26 9:52 am

 I’d probably lean Google Ads if people are already searching for what you sell, since the intent is usually stronger. Facebook can be great for getting in front of people who aren’t actively searching yet, so I think it really depends on the product and audience. I’d test both with a small budget before going all in. I’ve also had a pretty good experience with Famoid when I decided to buy Facebook followers — the process was straightforward and the results were better than I expected.
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