16 Apr 12
11 Oct 18 12:25 am
The process is called linkbuilding. You build links that links back to your website to build "backlinks". Backlinks is one of the many factors to rise up in the search engine's pages.
Of course, the best way to build links back to your site is to just let its "nature takes its course". This means, you focus on building more content and backlinks will follow naturally.