13 Nov 10 7:53 pm
Hi Omar, I suggest that you outsource. Mark did the same thing himself when he created his website wowblackbook.com. He knew nothing about World of Warcraft, aside from the fact that it is very popular. What he did, was hire content writers from elance, but of course, making sure that the quality of the material he gets is top notch.
I also agree with JMPruitt's advice to contact the merchant and ask for their own product review. Doing so would increase your knowledge of the topic, and where else to get knowledge about a product but from the makers themselves : )