19 Mar 12 4:28 pm
@Clayton: Thanks for your response, good example from architectural photography.
@Cecille: Yes, it's important (especially on a sales/landing page) that EVERYTHING support and leverage your Unique Value Proposition - that includes images, and all graphical elements - even the color scheme. I have info on color schemes for websites in my 'Art Head Start' ebook.
Besides the more subtle psychological effects of different combinations of Hues, Values and Saturations (the elements people mean when they say "color"), there is a stronger effect of "Busyness/Restfullness" for layouts and color schemes on web pages.
Imagine you're an interior decorator. How would you paint the interiors of: Hospital Recovery Rooms Vs Fast Food Outlets Vs a long corridor to the Departures gate of an airport?By the way:
Hue = the frequency (or frequency range) of a particular color - think "rainbow"
Value = the intensity (even if you turn your sample into a gray, it retains it's Value) - think "brightness"
Saturation = Purity - think "grayness" or "muddiness"By the way 2:
Do you realize that you are a sub-microwave radio receiver? Yes light is electromagnetic energy, no different from other electromagnetic waves/particles - except in its frequency. Electronic Engineers like to say "DC to Daylight" to indicate a very broad spectrum of electromagnetic energy.
We perceive something less than 1% of the known electromagnetic spectrum with our eyes, the part called "visible" - starting at red (just above Infrared) and going up to violet (just below Ultraviolet).
Also, there is no such (academic) word as "purple". "Purple" is slang and detested by many color experts. Therefore, the EM range above Violet is NOT called "Ultrapurple"! But we'll never be able to stamp it out of existence - no matter how hard we try, lol.
A 3D model of a Munsell Color Tree I made (will have to animate it for a video tutorial one of these days):
my custom images from 'Art Head Start' ebook
[Sorry - "Once a teacher, always a teacher"]