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Wordpress site review for hand/custom made products

hawaiianfishhooknecklace
Posts: 3
Joined: 13 Mar 14
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Wordpress site review for hand/custom made products

Aloha,

I started selling my hand carved hawaiian fish hook necklaces online about a year and a half ago but sales are very inconsistent. I've tried all sorts of color schemes, sales, discounts, email marketing, and it all works on a small scale. But, I'm going for at least one sale a day.

Could you guys take a look at my site and give me some feedback as to what I could do to generate more sales on my site?

URL: http://hawaiianfishhooknecklace.com

Mahalo,
Po'okela
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Site Admin
aletta
Posts: 3719
Joined: 09 Jul 06
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Hey Po'okela,

That's a very nice looking website, so the first thing I'd ask is... how many visitors you're getting on a daily/monthly basis?

If you're getting 20,000 visitors a month and not making many sales... maybe you need to make some tweaks. But if you're only getting 500 visitors a month, then you probably need traffic more than tweaking.

Where are your visitors coming from? If you're getting traffic from SEO, do you know which keywords they're using, and whereabouts on your site they're landing? (ie, do they all arrive at the homepage?)
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Are your changes not showing up on your website? Try doing a hard refresh! http://www.refreshyourcache.com/en/cache/
 
hawaiianfishhooknecklace
Posts: 3
Joined: 13 Mar 14
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Hi Aletta,

Thanks for taking the time to respond. Could I send you a private email with all the stats, hits, keywords, etc... I've spent years collecting this data and don't really want to post if for everyone to see.

Mahalo,
Po'okela
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Site Admin
aletta
Posts: 3719
Joined: 09 Jul 06
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Sure, you can send me a private message through this site if you like. (Click my user name then click "send private message" on the top-rightish corner of my profile page.)
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Are your changes not showing up on your website? Try doing a hard refresh! http://www.refreshyourcache.com/en/cache/
 
hawaiianfishhooknecklace
Posts: 3
Joined: 13 Mar 14
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I tried but I didn't see an option to attach images...I took screen shots of awwestats in the cpanel. I'll look again maybe I missed it.
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Site Admin
aletta
Posts: 3719
Joined: 09 Jul 06
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Yeah sorry, can't attach images in private messages.

I've sent you a message with more info.
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Are your changes not showing up on your website? Try doing a hard refresh! http://www.refreshyourcache.com/en/cache/
 
thejewel
Posts: 52
Joined: 22 Apr 14
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Hi Po'okela!

Have you studied your market - like who they are, where they are and if they are online? Knowing your target market would help you create effective online strategies such as targeting ads, keywords and social media platform.

Hope this helps. Good luck!
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mark schaaf
Posts: 438
Joined: 04 Oct 10
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I think the site looks great and the products look nice but I think it would be a very small niche, If it were a regular necklace that is one thing but this is a specialized piece of jewelry and in many cases that could be the only reason for on and off sales numbers.
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Mark
 

This topic was started on Mar 16, 2014 and has been closed due to inactivity. If you want to discuss this topic further, please create a new forum topic.

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