06 Jun 09
10 Oct 09 5:31 am
Traffic Travis ambiguous stats
I thought I'd ask if anyone else has noticed what seems to be ambiguous (inaccurate?) stats with Traffic Travis page analysis. Maybe it's obvious to others (I'm not sure) but I thought I'd let everyone know anyway - sorry for the long post.
I've been reviewing my page stats using TT and cross-checking with a little freeware app called Content Screener and wondered why they were so different. I've been pulling my hair out over it until I contacted TT support.
Content Screener looks at the stats (keyword density, # keywords etc.) on a given article while (as support told me) TT includes the WHOLE "page" (I say that loosely) ie absolutely everything (which appears to both on the immediate page and off it) including navigation bar, footer, links etc. I'm sure there's a rational reason for it, but it seems a bit illogical that TT should be including those things, I mean shouldn't it just be analyzing the page contents (ie the page where the current article is) instead of counting all the extraneous stuff? Basically, it's actually looking OUTSIDE the article page as well.
I can't see what point there is in adding navigation bar, copyright text and page footer text into the stats but that's exactly what TT does. It seems to even add the keyword in the menu at the left of the page! Does anyone know if this is taken into account by the search engines?
The net affect in my case (and I'm assuming, everyone else's) is that TT always reports higher stats than it should. Given TT supports response and looking at any of my pages I still can never make up for any of the discrepancies (ie extra values) TT gives me. I still just don't know where TT is getting it's values from to produce it's stats as I certainly don't have any keywords in my footer or copyright etc.
But perhaps this is the way on page SEO should be calculated in which case I can breathe easy! Any ideas anyone?