Joined: 24 Jul 20
30 Dec 20 10:12 am
Based on a variety of variables, the amount of SEO vs. SMM you do for your company can differ.
Some keywords, because of the amount of rivalry that's out there, would be almost impossible to rank for. In Google's view, the more traffic a domain receives, and the older a website becomes, the more credible it becomes. Thus, it's extremely hard to rate higher than heavy-hitters like Wikipedia, Amazon, and the like organically.