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Some questions about guest posting

kurt
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Some questions about guest posting

I've been putting off doing guest posting for a number of reason. But it seems I'm going to have to do it at some point if I'm going to get any of my posts to rank.

But, I'm really not sure how to approach it. I know you have to contact another website in your niche by email, but I'm not sure how the process goes.

Do they tell you what they want you to write a post about?
Or do you tell them what you want to write them a post on? Who decides what the post will be about?

Do you have the guest post already written before contacting them and show it to them to see if they want to use it or not? Can you outsource the writing of the post? Do you have to use keywords in guest posts? Should your guest post link back to your homepage or to one of your posts?
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maryt
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Hi Kurt,

When you do guest posting, you always write the content from scratch based from what the website owner prefers. I usually look at the site's articles to see the topics that are usually written and to see how they are written. Then I also search the site if they have a section about guest posting and if the terms about how to submit a guest post are posted on their site. If posted, I will already make an article for the site. If not, I will email the website owner and discuss if he/she is accepting guest posts on the site. I will also include several suggested topics for the site and ask the website owner's opinion on what topic he/she prefers.

Also, you have access to Affiloblueprint lessons (Our Products> Affiloblueprint). We've covered about guest posting under Step 6> Video 8.

I hope that helps! :)
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elyfields
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Hey Kurt,

Do they tell you what they want you to write a post about? Or do you tell them what you want to write them a post on? Who decides what the post will be about? Do you have the guest post already written before contacting them and show it to them to see if they want to use it or not?

Check their submission guidelines page, if any. Majority indicate the general topics they want guest writers to cover. Some require a pitch, containing the central idea or highlight points you might wanna tackle--in this case, sure, you can tell them what you'd like to write about. Some require the article right away. You can quickly check what a site is all about; I suggest using Buzzsumo and Ahrefs for this.

Can you outsource the writing of the post?

You definitely can.

Do you have to use keywords in guest posts?

It doesn't hurt to make your post SEO-friendly. Authority site + easy-to-rank keyword can be a wonderful combination.

Should your guest post link back to your homepage or to one of your posts?

Guest posting has different objectives: backlink, email signup, social media following, etc. Depending on your objectives, you decide, but I find that most bloggers link to either their home page or a freebie (for email signup). A lot of sites allow at least two links in an author bio.
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Ely
 
kurt
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Thanks guys. I'm having a hard enough time trying to find keywords for my own articles that are easy to rank for. I don't see how people write 20 to 30 articles for their own site and still find keywords for guest posts.

I only got about 10 articles so far and it seems like every keyword idea I check is difficult to rank for according to Traffic Travis. I don't know if it's just the niche I'm in or what.

I've looked at several website's in my niche to get ideas, and it looks to me that most of them aren't even trying to rank for keywords judging by the titles of their articles. They must get their traffic some other way.
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maryt
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Hi Kurt,

Go for long tail keywords- most of them are easy to rank for :) IMO, I do not fuss much on keywords for raking. As long as I have a list of keywords to optimize on my website and keywords to use for my articles, then I am good. What I mostly spend more time on is the content. I always make sure that the content is written with quality, that the articles are geared towards what my audience wants and needs, and they have all the important elements to convert readers into buyers (like the articles should have a call-to-action in the end, for example).

You may also refer to this link here for more tips on doing keyword research: market-research/keyword-research-are-you-doing-it-right-t29249.html
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elyfields
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@Kurt

I also wouldn't worry too much about keyword-ranking, as far as guest posting is concerned, and as long as the sites I write for are authority sites. You can always SEO-optimize a post, and that should be enough. When you do guest posting, you put your work in front of a new audience--you introduce yourself as an "expert"--I think this is much more important than any white-hat SEO "gaming."

That said, you can ignore SEO or use a "difficult" keyword, when guest posting.

Don't sweat it. Perhaps the articles you've read focused on quality more than SEO, and it should always be that way.

This is what I generally do now (guest posting or not):

1) pick a keyword
2) write with quality in mind
3) put the keyword within the first 100 words (I've stopped doing the whole keyword density thing; opinions vary on this, though)
4) rinse and repeat (but faster this time)

For authority sites, I could skip 1) and 3).
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Ely
 
kurt
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What about the post pic? Post usually have a picture - do you supply that too when guest posting?
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maryt
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You also supply the photo/s for you content. For photos, make sure that these are copyright free. You may get photos from free royalty sites like Photo Dune or Fotolia.
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kurt
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I know you can pay for backlinking services on Fiverr but I'm assuming their probably low quality backlinks. Is there anyway to outsource the task of getting a few high quality backlinks? I really don't like doing this part of it.
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maryt
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kurt wrote:I know you can pay for backlinking services on Fiverr but I'm assuming their probably low quality backlinks. Is there anyway to outsource the task of getting a few high quality backlinks? I really don't like doing this part of it.


You can hire someone for a part time job on Upwork.
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aquibsk123
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What type of Link will be valuable for ranking in Article or in Author Bio?
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maryt
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aquibsk123 wrote:What type of Link will be valuable for ranking in Article or in Author Bio?


I am not sure what you mean by the kind of link for article and author bio but you only need to make sure that the links are do-follow to get your website rank.
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onlineprofit
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Hello!
After you have found the websites that match your niche,you should use the email tool hunter that will help you to find emails of those whose niche is the same as yours.

Then assuming you already got their emails,I think you write them asking what the expect from guest posting.

That is all what I had to help you with on this topic,but maybe in the future I will get other information about guest posting.

Take care!
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