19 Mar 16 11:51 am
A Negative impact on your website's performance in SERP is known as Google penalty, based on algorithms updates and/or manual review. Basically, there are two types of Google penalties-
1) Manual Action-
An action that is taken by a person from Google team against a website because of some suspicions activities. Google informs the website owners that your site has been penalized with the reason.
2) Algorithmic penalty-
This is because of Google algorithm updates like penguin and panda.