25 Feb 11
20 Dec 13 6:56 am
I was able to hear back from a senior staff today and there has not been much link building done to the site since it was first set up, apart from the usual methods that Mark shows in the Affiloblueprint 3 course. It is a demo site for the course after all. New content has been continually added to the site though and it is updated on a regular basis.
The focus was placed on targeting specific pages for certain content topics rather than solely relying on single keyword traffic to the homepage. It's not to say that ranking for a main key phrase, or targeting one, on the home page is a waste of time, but it shouldn't be your main focus. This is what we have done with Mark's enlightenmentgateway.com site. It is similar to our Traffic Travis site, where we target "free seo software" and "seo software" on the home page (http://www.traffictravis.com
) but get a lot of long-tail traffic from the Traffic Travis Blog that converts very well for us.
Hope that helps. Happy Holidays!
All the best,