27 Nov 06 2:05 pm
Want to sell a weight loss product - is it too competitive?
A few hours ago, I read Mark's latest blog entry--the one in which he recommends the Reese Report and says how he would never recommend a product he hasn't tried.
I've also been watching Michael CheneyÃ¢â‚¬â„¢s 11 Days to List Profits. He also strongly recommends trying out a product and selling products one feels passionate about.
All along, I've been working on my dog training site. Truth be told, I don't have a passion for dog training nor have I read the ebooks I am selling. But I've been inspired by Mark and Michael to switch gears and try to sell a product that I am familiar with and that I do feel passionate about.
In the last couple of years, I have lost a great deal of weight through improving my diet and exercising every day. Over the years, I've spent tons of time online--researching and educating myself on fitness and eating well. About a year ago, I came across the ebook "Burn the Fat, Feed The Muscle"--when I was about two-thirds done losing the weight I needed to. While the book isn't the only tool I used, I really did find it useful and, to this day, still use some of the principals found in it.
Up until about six weeks ago, I didn't know anything about affiliate marketing. Imagine my surprise to find that "Burn the Fat, Feed the Muscle" was a huge seller and really popular amongst affiliate marketers who use ClickBank.
So, I was thinking of creating a site and trying to sell the ebook using my knowledge and experience with it. I visualize creating something like a fansite devoted to the book.
On the one hand, I feel like it could be a good idea. I have a sense that when one is being authentic, copywriting and ideas flow easier.
But on the other hand, I'm thinking that a) the weight loss market is way too competitive and too saturated and, also, b) the ebook itself is being sold by a billion other (experienced and brilliant) marketers. How can I compete with them as well?
Is devoting a site completely to a general weight loss product that is already hugely popular a bad idea?