Looking for ideas or need advice in a new market? Keyword research, market competition, size of the market - can all be discussed here.

Marketing In Other Countries..
break.inertia
Posts: 1
Joined: 21 Oct 11
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04 Nov 11 8:50 am

Marketing In Other Countries..

I want to start promoting products outside the US. Besides getting around the language barriers, where do I start as far as finding what is in demand and getting the pulse of the markets? Website design criteria. Targeting specific areas.
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newstart
Posts: 194
Joined: 01 Jan 10
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05 Nov 11 2:30 pm

 Google separates their search results as to individual countries such as Google.co.nz for New Zealand. The same is true for quite a few other countries. This makes it possible to do a keyword search specialized to one specific country.

Another source is using Traffic Travis to search out your keywords. Once again, the results can be filtered so that the information procured is from only one country.

I do not believe you will find a great deal of variation regarding website design specific to any particular country. As you stated, the only problem will be language. There are programs that will interpret or convert english into other languages. I do not know whether the translations are literal or take into account the varied language phraseology. Either way any webpage created should be checked by someone fluent in that specific language before you publish the page.

Margene
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Site Admin
michellerana
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Joined: 05 May 09
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06 Nov 11 7:24 pm

 I suggest that you choose a country which are familiar or has an affinity with. It will be hard to target a country that you know nothing about. There are a lot of factors that you need to consider such as economics, society and culture, language, religion, most current and important events, etc.

I also recommend talking to a local. You will get first-hand information from them and I'm sure you'll get important data/facts that will help in your marketing strategy.
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Michelle
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cecille.l
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08 Nov 11 10:07 am

 I think it's best you start with a country whose language you can speak and understand to a certain degree or a country whose population speaks and understands English. This will make your market research easier because you need to get information from locals.
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Cecille

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