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Which type of campaign is effective display or search ads?

Posts: 4
Joined: 05 Jul 19

Which type of campaign is effective display or search ads?

Let me know about which campaign ads are more effective display ads or search ads. currently i run search ads but it couldn't deliver my expectation... what i can do?
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Site Admin
Posts: 3238
Joined: 16 Apr 12
You need to do a lot of experimentation and tests, including testing your content and landing pages. It is hard to say what went wrong with the ads but the first thing you need to do is to evaluate your campaigns. There is no right or wrong when it comes to ads--- be it display or search ads. What I suggest you to do is to also look at your competitors and see what you've been missing with your own ad campaigns.
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"Do not dwell in the past, do not dream of the future, concentrate the mind on the present moment." ~Sidhhartha Guatama
Posts: 7
Joined: 07 Jun 19
I think both type of ads are potential. search ads gives more exploring.
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Posts: 65
Joined: 01 Jul 19
Both campaigns are potential in their ways whereas search ad campaigns are more evalyuated
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Posts: 5
Joined: 08 May 19
The first big difference between the two types of ads is that display ads use a push approach, while search ads use a pull approach. If your brand or the products you sell have a good amount of search volume, then it's a good idea to start out with a search advertising campaign.

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Posts: 25
Joined: 15 Feb 19
Display ads are flourishing with time. Provided, your ads must be attractive enough to grab people's attention. Otherwise, they will skip the ads by clicking the exit option.
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Posts: 68
Joined: 15 Jan 16
Search campaigns are quite competitive. Your campaign must be attention-grabbing or else you will be lost in the crowd. Display is not that bad.
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Posts: 5
Joined: 05 Sep 16
why can't you try push ads? I'm getting great results with push ads. I spend about $50 a day get 5-6X roi in return.

My top for doing that is
Try to go with dating with email submit offer, that works good.
Create landing page with attention grabbing title and script
Use push ads spy tool like one which found *moderator removed link* and check what your competitors
Do the same and you will surely get better results with push ads than search and display.
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Last edited by maryt on 05 Sep 19 5:26 am, edited 1 time in total.
Reason: promotional