30 Jan 09 9:25 am
wasting money on adwords
hi guys i had a quick question, i am using adwords for my current website and have had good luck with it but i have noticed that alot of the visit times of my visiters is short because the of (non relavent keywords) witch i understand is a problem with google. why is google advertising my website when the searched keyword is not relevent to my product??
is there a quick way to make a list of non realevent keywords?? and ad them to my campaign?
all the keywords on my campaign are BROAD MATCH relevent to my website do i need to change the broad match?
keyword = broad match
"keyword" = match exact phrase
[keyword] = match exact term only
-keyword = don't match this term
i see this on adwords and i understand it but i really did not want to put a ( -) on all non relevent keywords
any advise would be great please keep in mind i am not an expert in adwords