31 Oct 09 1:42 am
Ok everyone i would like to share my techniques for my ppc testing as far as keywords go
please, im sure you guys dont like paying google with no ROI either,
I feel i have a good understanding of ppc and adwords, and i also understand using ppc is like gambling in vages lol. its a big testing ground. i know this.
i track my websites traffic everyday, i keep a big eye on the traffic i get from my ppc campaign-i have optimized my landing page for the most used search terms they are also the most relevent to what my site is about
(EXAMPLE i am bidding on the same exact search terms that people are typing in) i have about 6 Kw's in my campaign
but no one has bought- i cant understand if people are typing in a term for information and my site comes up with the same search term that they typed in it seems like a win win for everyone. my site is not a crappy one it is filled with a lot of content and useful articles.
my landing page scores an A on traffic travis for the #1 keyword i use in my campaign.
curentlly im only using the search network.
what do you guys think?