27 Jul 10
07 Sep 10 1:28 pm
First of all.
congrats on your first CB sale. I´m a absolute newbie myself on Affiliate marketing but I do PPC for my regular 9-5 job and I became quite good at it, considering I jsut started afresh in January 2010. My company is very satisfied with me and raised my bonus (however still not enough to pay the bills & CC).
I can´t afford PPC right now for myself, but it´s effective if you have enough cash & know what you are doing. Your $600 on Adwords were an investment, at least that´s what your mindset should teach you. I am lucky somehow because I can get knowledgeble at PPC without me paying Google a cent. Therefore, I am daytime PPC and afterwork SEO.
Here is my last suggestion to you: Continue with SEO, since it´s a legit for long-term cost-effective and at the same time invest in fine-tuning your PPC and campaigns by investing more in your strategy, knowledge and technique,plus testing and less on the amount. (for my company I started with a little campaign, lost some doe, tested a lot and then rolled-out on bigger amounts to profitability).
In my opinion, what you learn in PPC in terms of crafting strong call-to-action, landing page optimization, keyword research is complimentary to SEO. The more traffic gen strategies you learn, the better your future IM business I believe.
I consider this year a newbie-learning experience for me and next year I´m attacking while climbing the IM ranks. It´s a numbers and time and perservarance game.
Winners never lose and losers never win!
I wish you good luck.
P.S: P.M. me if you have any PPC question or so.