09 Oct 06 10:33 pm
I know that it's necessary to have a landing page, but the copy concerns me. I was just looking at the squeeze page on the "speak spanish" site and that copy was NOT written by any newbie.
Reviewing products isn't rocket science. It's just a matter of reading/using the product and giving an honest review. However, writing an effective squeeze page is a bit more challenging.
I know that several successful marketers will spilt test those landing pages and constantly be trying to "beat their control". I'm familiar with this process from reading Perry Marshall's Definitive Guide To Google Adwords.
I know that a good copywriter can cost thousands of dollars.
Does anyone have any good ideas or resources for newbies?
Even a guide of how to properly structure a good sales letter would be great. I hate the thought of reading ANOTHER 300-500 page book, but if I have to, I have to.
Oh, hi everyone. This is my first post.