10 Apr 10 8:34 am
Scenario...Would you pursue this niche?
Hello All, I'm new here :) I've been flirting with the idea of starting an online venture for sometime now. I've listen/watched/read many great IM courses from some of the top internet marketers...Mark Ling being one of them. I just recently read a post that he wrote about the difference between successful and unsuccessful people. It served as a welcomed reality check and a kick in the ass. Anyway, picked a niche, did some research and found the following.
The scenario: I have an idea for a product. I am involved with the niche as an offline product.
1. There are multiple (7-10) books on Amazon with a decent number of reviews (10-50 per book)
2. There are a few (three) poorly written ebooks/sales pages within the niche on ClickBank
3. There are many Google Adwords advertisers within the niche keywords (mostly business, not affiliates)
I have identified 5 BUYER keywords within the niche with the following Google stats:
Global Monthly Search Terms | Competing Websites
Keyword 1: 74,000 | 5,970
Keyword 2: 22,200 | 8,790
Keyword 3: 9900 | 13,400
Keyword 4: 8100 | 15,200
Keyword 5: 590 | 10
Totals: 114,790 | 43,370
All of the above keywords are rated "Relatively Easy" in Traffic Travis.
The following is just to humor myself...is this ridiculous? Assuming I can get on the first page of Google, by using article marketing, link building, etc... And that I write decent sales copy and provide good content.
Total Monthly Traffic: 114,790
Visitors to Site: 11,147 (10% of Total Monthly Traffic)
Convert to Sale: 115 (1% of Visitors to Site)
Gross Profit: $5,635 ($49 ebook, will be slightly less after merchant fees)
Is this promising?
Should I pursue?
Am I being realistic/conservative enough in my assumptions?
Let me know if I've completely missed something and sound like a total ass.
Feedback is much appreciated.