20 Nov 13 2:51 am
That would be ideal; to find the easy keywords or the "low hanging fruit" to get after especially when you're just starting out. But that doesn't mean you can't ever target tough keywords it just means it gets a whole lot harder to do so. You need to put in more time and effort to rank the tougher keywords.
That's why we target our 'easy' keywords now until we build enough domain/site authority (search engine trust) and domain/site age as well as content, then when we're confident enough in our abilities and in our sites' ranking power, we can target harder related keywords.
It's also a great psychological boost when we see our pages slowly climbing the search-engine results pages, from page-20 to 19, 18, etc., if you went after hard keywords you wouldn't see that happen for a loooong time and it would discourage you and that's when most quit. Most people quit too early before the real good stuff starts to happen!
If you can't seem to find anything then you might have to 'make up' a keyword phrase and rank that just to get started, that's what I would do, getting started is the hardest part for most, if you would just get started you would progress a lot faster because you would learn by DOING.
hope this answers your question if it doesn't the Affilorama staff can correct it :-p