13 Nov 13 6:02 pm
Hey archagarwala (and everyone else),
I definitely agree with everything that was said earlier -- a lot of good points were made on the blogging strategy for affiliate marketing. However, make sure you don't mistake a blog with a single web page. Let me explain...
In the past, many affiliates would create a single webpage for the product they want to promote. They would then proceed to drive traffic to this webpage, do SEO, and hope traffic turns into conversions.However, blogging is different, and I believe it definitely has its advantages.
A blog has many webpages; about page, multiple blog posts, contact page, e-mail subscription page, product review pages, etc. -- and requires regular updates (usually via new blog posts) to stay updated. However, the great thing about blogging is that you can have a more general niche for your blog, but you'll still be able to focus on more specific niches within your blog posts. This gives you the flexibility to change-up the topic from time to time, depending on which product you plan on promoting.
For example, you can have a blog about "health" (super general), but one (or more) of your blog posts can be about how to overcome headaches. When you are ready to find a different product to promote, you'll have a more general vertical (health) to focus on instead of being stuck with a super specific niche.
I hope this makes sense. These are just my opinions and "two cents" so, if anyone else has any other comments or questions please join the conversation. :)