20 Oct 11 4:36 pm
Does Google distinguish upper from lower case?
Hey guys and girls,
I searched the forum for this before deciding to post but only found one fairly relevant answer. So I thought I'd ask it myself again.
Does Google distinguish upper from lower-case?
Actually, that's a very vague way of putting it. Let me make it specific.
Suppose you use the Google keyword tool and find a keyword you want to target (because it has good search volume, low competition, whatever). Suppose it's a product name keyword and has the structureproduct name
Now suppose you go and build your site but you optimize everything forProduct name
In other words, the keyword tool showed you product name
(with a lower-case "p") but in your title tags and on your pages you used Product name
(with an upper-case
Does this matter? Will Google crawl your site and think: "Not relevant."
Or at least: "not quite as relevant as if it'd been product name
with a lower-case!"