30 Jun 09 2:43 am
How to Set the Destination url in Google Adwords
I have a quick question about adwords.
In one of my adwords campaigns I have put the destination url as my websites home page because that is the page I want the visitors to be directed to. The website has a lot of content and many articles.
This is my question/problem, follow the example below :
You have a website called w w w.abc's.com .
You want the home page to be the landing page (you want to direct traffic only to the home page).
Now...on your website, there is a page called Learn ABC's.
In the Google search someone types--- Learn ABC's.
Then they click on your ad and it takes them to abc's.com/Learn abc's.html
Can someone explain why it does this, this is happening a lot with my websites i only want the traffic to be directed to my home page.
Could this be a organic search problem? And not an adwords problem?
If someone searches for learn abc's and you have a whole page /article about learn abc's ?
I'm really confused. LOL
Last edited by ampie g
on 25 Jan 10 1:40 am, edited 1 time in total.
Reason: removed http on URL as it is only used as illustration and not an actual link