19 Feb 10 8:21 am
Yes, conversion on CB products flat out SUCKS lately. It's been my experience that most Clickbank products convert at about 1 in 1000 WITH highly targeted traffic via well written EzineArticles -> pre-sell/review page -> vendor sales page.
So, let's do some math here:
Let's say my average EzineArticle gets 1,000 views over the lifetime of the article.
Of those 1,000 readers, 25% click my Resource Box link, providing me with 250 site visitors.
Those 250 site visitors are directed to a presell/review page on my Wordpress blog.
Of those 250 visitors, about 10% click one of the affiliate links on my page and are directed to the vendor sales page.
So, my EZA article ultimately sends 25 visitors to the vendor sales page. As noted earlier, it's been my experience that Clickbank products convert at about 1 in 1,000 once the customer hits the vendor sales page. So...in order to drive 1,000 visitors to a vendor sales page, and thus make a $25 sale using article marketing, I have to write (1,000/25=40) FOURTY EzineArticles or outsource it.
Now, I can write 40 articles, which take about 30 minutes each. So, we are looking at about 20 hrs work, or 3 business days. Alternatively, I can outsource the article creation at about $5 an article, for a total cost of $200.
3 business days of my time for $25? I'm better off bagging groceries.
Outsourcing? $200 - $25 = - $175
Either way...the bottom line is...I'M STARVING using EZA article marketing for Clickbank products. The fact is, conversion for the Clickbank eBooks that I'm targeting flat out STINKS.
Anyone else experiencing poor conversion once the customer hits the vendor sales page(s)? I think I'm going to try using the AffiloBlueprint system (which I love) and target physical products that actually convert.