Twitter is a relatively new (launched July 2006) microblogging and social networking website that allows you to make short text posts (140 characters max) to the twitter website, via twitter itself, or even craftier... though your cellphone, or a third party application such as Facebook.
Actually it isn't. Perhaps many of you reading this are Twittering already. There are millions of people using this service, posting over 3 million messages a day.
I've recently set up my own personal twitter profile (not to be confused with the twitter profile's I set up under a pen-name for my affiliate sites).
Here it is: http://www.twitter.com/markling
The way I twitter is pretty much whenever I suddenly remember to do it, I spend about 60 seconds, log into twitter and make a post (140 characters max) about what I'm up to right now.
It is just a short snapshot of my stream of consciousness.
I've been encouraging my writers lately to do the same and have recently developed a plan for using twitter to assist me in my search engine rankings (actually Mr K of my web 2.0 traffic secrets interview created most of this plan).
Many other marketers use twitter itself to make money (not just to help their organic search rankings improve for their websites).
Here are the most common ways of using twitter to make money:
1. Every 10th post you make, advertise a product that is relevant to the market that you twitter about. E.g. if you are always twittering about golf and your golf results, then every 10th twitter post could recommend a different affiliate product that you've found success with (or every 20th if you twitter often).
2. Business networking. It is a great way of keeping up with the play and actually getting to know some people who are high up in your industry that you are interested in. For example, it is not difficult to post a message and get a reply from John Reese, or Robert Kiyosaki (of Rich Dad, Poor Dad).
3. Getting more visitors to their websites from people who search twitter and follow people who they are interested in. For example, an avid dog lover might follow you if you regularly twitter about stuff to do with dogs. It is simply another avenue for getting traffic.
4. This is what I do, I follow what Mr K recommended to me and am implementing a cross linking strategy to get higher rankings in organic search results. Listen to my interview with Mr K for details on that. I'll let you know my results in a few months. I have a lot of confidence in this as it makes a lot of SEO sense to me.
Anyway, if you haven't set up a twitter account for yourself. It only takes a couple of minutes. I recommend that you set up a test account for yourself today and post about a topic that interests you (preferably one that you are an affiliate in).
All comments are welcome.
p.s. Sign up to twitter and follow me: www.twitter.com/markling