29 Sep 09
22 Dec 11 12:10 pm
CAN SPAM Act - What to do with sign off name in newsletter
I'm not sure how it's called - a sign off name - you know, the name that is being displayed at the end in the confirmation subscription email that people receive when they've filled in their name and email to get your ebook on your website.
I'm using Aweber, so according to the CAN SPAM Act I should put in a valid 'sign off name' and address. Now I'm living in the Netherlands, but my target audience is the US and Canada. So it would seem a little odd if I put in my own name and my Dutch address while I'm using an American/Canadian name that should be combined with a vaid US address. Now I *could* get a mailbox in the US but the sites I've visited (USPS.com, USABox.com) are rather expensive or require you to live in the U.S.
So.. any workarounds on this one?