13 Jun 06
17 Jan 10 10:36 pm
Theres no reason why you can't do both, in fact you'll find a lot of affiliate sites have educational information pages that can attract organic search, or generalized keywords (i.e. not product specific) as well as product review pages where they target more specific buying keywords including product names.
You'll notice with my WOW Blackbook
site that the homepage is educational, explaining the game ... but also includes an affiliate link where appropriate. Find a balance and you'll be fine.