01 Jun 09
03 Aug 09 9:25 am
One of the advantages of an affiliate website is that you do not have to have your own products, thus saving you from having to invest money in creating the product, marketing the product, handling payments and delivery, providing customer support, and ongoing development. It is up to the vendor to do these for their own products and we as affiliates only have to drive traffic to the vendor's website.
Providing support can mean a hefty expense: not only do you have to make provisions for the software; you also have to pay for the manpower. Even if you outsource this to individual independent contractors, you must provide both technology infrastructure and product training.
While there are companies that provide business process outsourcing (BPO) solutions for support requirements who give you total packages so that you do not have to worry about software and personnel, these BPO companies usually require require a fixed minimum commitment time and staffing volume. And you still provide the product training materials.
This is not to discourage you from your endeavor to provide support options on your affiliate websites. It is rather an advice to weigh its potential benefits against the investment required to implement it.
To implement such, you will have to do one of the following:
1. provide support yourself
2. hire an individual contractor to do it (at least 3 if you mean to provide support 24 hours a day)
3. hire a BPO company.
Web sites through which article writing can be outsourced usually also have freelancers that provide customer support services and a good BPO company can be found by doing a google search.