28 Jul 12 1:26 pm
Esolutions is right as usual.
These "casual visitors" as I call them are not looking to buy anything at this moment but may turn into a customer in time. I recomend that you read through your site to make sure that it is a enjoyable site and not a sales page.
If it seems that you just want to push for a sale these visitors will just leave quick and not return, which means no chance for a sale. Check your bounce rate on google analytics, if it is high (like 80% or more) your site is not providing a good experience for the visitor.
Be sure that your content is high quality,easy to read and gives good infomation. As Esolutions said, try to get these visitors to sign-up for a newsletter so you can get them to come back at a latter time. If these visitors bookmark your site because they like it they may be back when they want what you are selling.
It sounds like you are off to a good start.
Never Give Up!!!