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Why You Should Ping Your Website and How to Do It!

Why You Should Ping Your Website and How to Do It!

Are you frustrated that the search engines don’t seem to be finding all the pages on your new website? Or perhaps you’ve been adding some great new content every week, but every time you do, it seems to take FOREVER to get indexed? 

As an affiliate marketer, there are lots of times when you feel like giving the search engines a damn good hustle along.  Luckily, there is a more effective way to do it than glaring at your computer screen and emitting a few choice words!

Pinging your website is the online equivalent of waving a flag and yelling, “Hey! Over here – check this out!” to search engines and directories whenever you add or make major updates to the content on your site. Using a Ping tool can speed up indexing because it essentially sends search portals and other services a message from your website telling them that there is new content and to come crawl it. 

Although ping tools were originally designed for bloggers publishing daily, they can be used successfully on any website with fresh content, including your Squidoo lenses. 

To make pinging nice and easy for our affiliate marketing comrades, we’ve just released a Website Ping Tool.

It’s very simple to use. Just enter the URL for your website homepage, or the specific page containing the new content you want to be found, and Affilorama’s Ping tool will alert sites like Google Blog Search, Moreover Technologies, Syndic8, Ping.Bloggers.Jp and a whole bunch of others that you have new content ready to share with the world. 

Pinging your website is a good practice to get into as it can make a noticeable difference to how quickly your new content and pages get indexed. At the same time, you need to remember that it is only one tool in the toolbox required to get your website ranking well and receiving lots of traffic. While pinging is definitely worth doing, the results can vary and certainly aren’t guaranteed. You should still work hard building backlinks and doing all the other stuff we teach at Affilorama. 

Before you get started, here are 3 important things to know about Pinging:

  1. You only need to use this tool when you add fresh content to your site or make major updates. ‘Extra’ pings won’t benefit your site and could even cause your IP address to be blocked by some services.
  2. There is no limit on how many times you can ping your website every day – as long as you are adding new content for every time that you ping. 
  3. Adding new content to your site is a very good thing in general and you should aim to do it at least once a week.

Start using our Ping Tool right away! You can find instructions and FAQs next to the tool. If you're not a Premium member, then sign up today to access the Ping Tool, plus 13 other clever tools Mark has had custom-designed for himself and other affiliate marketers. These are exclusively available with premium membership!

I’m also keen to hear about your experiences with pinging and other ping tools. Are you in the habit of pinging your websites? Do you notice a difference when you do ping new content? I look forward to hearing your thoughts.

117 Comments Add your comment

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  • Reply samolibe • 841 days ago

    Really great post! Thanks for hepl

  • Reply michael • 832 days ago

    Excellent article.I have shared it on my squidoo lens

  • Reply Denise • 829 days ago

    You lead people on to get information on HOW to ping, but all you are doing is selling a tool and membership? I know you won't post this, and I don't care, but you really should rethink your way of trying to get "students". I am very turned off by your campaign here. Make note of that. I am sure that other newbs that are looking for help would feel the same way - CHEATED and time wasted for an article that is a flat out lie.

    Thanks so much for wasting my precious time.

    Mark Ling829 days ago

    Hey Denise, I'm not sure if you've read many of our other posts or not but most of our blog posts contain quality content without trying to sell anything. Not that there is anything wrong with trying to sell stuff online, that is what our website is about - internet marketing. The blog post is not a lie, in fact I can't find anything that is factually inaccurate about it and what's wrong with allowing our readers to use our blog tool to ping their blogs? I just used the tool to send a ping to one of my blog posts on one of my niche sites to test it and it worked correctly, here is a screenshot: http://screencast.com/t/EySBEmwht

    Bob Perry • 817 days ago


    If you look at Mark's offer you get way more than you pay for and you get one of the best affiliate marketers in the world to help you. Just the 30 PLR's a month would cost more than what he is charging for the whole deal. If you don't know Mark Ling he is a true millionaire and one of the best teachers on the planet. A straight up guy who delivers, no, over-delivers what he sells.

  • Reply Kimmi • 825 days ago

    Is this the same as pinging through the Network Utility on a Mac? What is the difference?

    Cecille Loorluis823 days ago

    Hi Kimmi,

    Yes, the pinging we are referring to in the above blog post is the same at the "ping" that is done through the Network Utility on Mac. You "ping" your connection or a site/IP address in Network Utility to check your connection. The above article discusses pinging search engines whenever your blog/website has new content. This helps get your website indexed more frequently which can help your page rank.

    Hope that helps. Have a good day!

  • Reply Sticker Printing814 days ago

    So what you saying is that by pinging the site On regular basis will be effectinve long term? If yes we going to suggest this to out IT department.

  • Reply Eric • 813 days ago

    Thank you for sharing this useful information. The article was extremely helpful and i surely look forward to obtaining more information in the future. Thanks again.


  • Reply Darryl William Crawford • 807 days ago

    Thank you for this helpful information. I never knew you could ping a website. Thanks again.

    God Bless you!


    (a.k.a. King Daddy Dee) Music Composer/Producer

  • Reply Shankar Kiran792 days ago

    Thanks for your information. I think you may know fetch as Google bot in google webmaster tools. I think that too work similar like pinging. Am I correct?

  • Reply Project Assistant784 days ago

    This is a very informative post. Thanks for the info. I definitely going to implement this on our SEO strategy.

  • Reply Daniel • 784 days ago

    Pinging is said to be quite helpful as apart of our SEO campaign.
    There are a number of tools out, some delivering a very large number of sites(Including many quality sites to get our content noticed on).

    Others offer you more, once you sign up(become a member of their Pinging service : site).

    Also, as has already been mentioned, WordPress does have a post pinging capability built in(widget--gadget).

    That would make the pinging process a lot less of a hassle when you consider all the time it takes to do manual pings.

    There are also a number of social bookmarking sites(free and/or paid) .

    I was using IM Automator which, until recently, offered a free(though limited submissions) service.

    All in all, pinging is just another piece of a very large puzzle we are putting together, as far as improving our sites performance(In the search engines) and overall visibility on the web.

  • Reply Lance • 783 days ago

    Thanks for the info!

  • Reply Martha • 749 days ago

    Great post! Pinging really is important. I find that my new sites and newest posts get indexed in less than 24 hours when I have automatic pinging set up. I'm glad you mentioned that you need new content before you ping. That's so true. Mikegoodchild.hubpages.com/hub/What-is-Blog-Pinging has more great information about pinging. This internet stuff changes all the time, so it's a good idea to read as many sources as you can.

  • Reply Mzduan • 741 days ago

    thank you very much!, after reading your article now i know that i only need to ping after posting new contents. lol, i thought it has to be done every day

  • Reply Zach Durham • 732 days ago

    This was very helpful.

  • Reply Puja • 716 days ago

    How can we do it for a blog in blogger?

  • Reply Jason • 707 days ago

    Thanks for the info and the ping tool - I definitely think it's a good idea to ping when you have new content, especially if your site hasn't been indexed yet.

  • Reply nick mi703 days ago

    I agree with the article 100%. Each time you add content you must ping it. This allows the search engines know that your website is constantly updated with fresh content, and that makes your site more relevant to search engine than competitor's site that is infrequently updated. It's a numbers game so the more updates, and fresh content daily the better, in the search engines eyes.

  • Reply Musa • 697 days ago

    Is it helpful to use multiple ping services? I am not sure why should I use multiple services as it is not like link building, right? Many thanks for your info.

  • Reply Ennove designs • 668 days ago

    You cleared my doubt on pinging services,I used to wonder will it really helps in SEO..and thanks to you I have cleared my doubts here thanks for sharing mate....

  • Reply fotografas • 668 days ago

    I agree with the article 100%

  • Reply birs • 663 days ago

    thanks for this information

  • Reply James • 639 days ago

    Everyone talks about pinging but it works for me with Bing and Yahoo, hardly works for me with Mr. G... seems like Google is into different things nowadays.

    naltrexone implants279 days ago

    I have to agree on this, google doesn't really react to pinging. I wonder why is it so? Are there any ping tools made especially for Google? And thanks for the tool!

  • Reply MICHAEL K AGBODAZE JR638 days ago

    I'm very happy to hear this from the man himself, Mark. Though yet to make any money online, I remain confident to get on board using ping to see what that holds.

  • Reply derek fitch584 days ago

    There are many tools now for pining, in wordpress you can enter addresses of sites that will ping yours, various tools around and you can see if there has been an increase in pages indexed by placing the google toolbar in firefox - its shows google pages and bing pages indexed and also the number of backlinks you have on your site. If you register with google analytics you can see how your crawl rates have changed.

  • Reply Rick • 515 days ago

    Hi Graceharman,

    This information is very helpful for me to understand about website ping process and importance of it. Thank you for sharing.


  • Reply Prime Aque496 days ago

    Very informative post! Thank you so much, I am actually searching the web for some helpful guides on how to properly ping my blog or site, this one enlighten me! Actually I have scheduled to ping my blog once or twice a week, every time I have a new post...

  • Reply ferry • 485 days ago

    Thanks for the information...

  • Reply carend des485 days ago

    thanks for this information, This was very helpful.

  • Reply Jason • 483 days ago

    I agree with the article, thanks for this information

  • Reply Pantofi • 481 days ago

    Thanks! This is very helpfull strategy,every time i had to wait to get indexed,very long time but now with your help i'm done very fast!

  • Reply Michelle • 474 days ago

    Is pinging still a good practice? And should you ping a ecommerce store?

  • Reply John Smith466 days ago

    One url pings in more than 500 websites....is any bad impact of my url?????
    Please sort my problems ..Thanks

  • Reply Jay • 450 days ago

    Personally, I believe that pinging is unnatural to Google and should be avoided....

  • Reply tom troy359 days ago

    Thank you for this information. I was looking for an easy way to do this- I will check out the tool!

  • Reply Azim Mondal338 days ago

    First I would like thanks to write such a good article on Pinging. Some of points i did not know before i read this. Thanks a lot. It really helps me as i thought pinging of site is not much valuable.

  • Reply Ngenda Mulonda299 days ago

    I'm so glad i stumbled o to this website. I knew all about back links and site maps but I never knew about pinging. Il definatly give it a try.

  • Reply Jeremy Feldmesser279 days ago

    Thanks for the info to clarify "pinging". I'd come across it from networking and computer connecting, but to have clarified the idea that a search engine bot can be hailed to checkout your new post seems like a good idea to me. Also the note about calling the bot back 10 times a day to no new content will likely get you blocked. So we should add new stuff and ping once, right?

  • Reply Jhoveleen Dee • 237 days ago

    I just started lately doing this ping since I noticed that some fresh content on my blog gets delayed in indexing. Thanks for this share I am also enlightened.

  • Reply Leverage • 226 days ago

    Thank for this info about "pinging".

  • Reply Delhi Advocates222 days ago

    Thanks For Giving Information about Pinging Website. It's More Helpful...

  • Reply Thabang S. Nkoana • 191 days ago

    Very informative post on pinging, as a webmaster ive been searching for the best pinger, bought a few and found that they work however how often must I really use them per day was answered by this post. thank you.

  • Reply San newton176 days ago

    Can someone please tell me what the difference is between natural and other kinds of backlinks... I am quite confused...

    Cecille Loorluis173 days ago

    Hi San,

    Natural backlinks are from sites that linked to you, without any effort on your part. A good example is when a Facebook user stumbles across your webpage, then shares the link to it on their Facebook Wall. That is a natural backlinks.

    There are backlinks that you would create yourself like when you submit a post in a forum with a link back to your site. This is natural, but it's not un-natural either.

    Un-natural backlinks are those that are created by software, or by automated applications. These tend to be spammy and can have a negative impact on the site.

    Hope that helps. Have a good day!

  • Reply Stuart • 172 days ago

    Do you guys not use the WP Plugin "MaxBlogPress Ping Optimizer" for any of your sites?

    What is the feedback compared to using manual sites?

    Cecille Loorluis150 days ago

    Hi Stuart,

    I haven't tried the MaxBlogPress Ping Optimizer on own sites, but I've heard good feedback from it. It allows you to schedule the pings that Wordpress sends. It's all done within your Wordpress site so there's the ease of convenience.

    It is essentially a plugin for pinging sites, similar to ping sites like Pingler.

    Hope that helps. Have a good day!

  • Reply Socialkenny • 154 days ago

    Why do I get the impression that thers some catch to this pinging service provided here? I'll check it out though.

    Cecille Loorluis150 days ago


    There's no catch to it. All pinging does is to let search engines know you made changes to your site or published a new article. We strongly recommend it so that your site will get indexed faster, but be mindful not to overdo it.

    Hope that helps. Have a good day!

  • Reply best buy credit cards151 days ago

    well i am goona try it and let me know when i increase the back link and does the ping help to crawl ?

    Cecille Loorluis150 days ago


    Pinging does not help your site get more backlinks, but pinging your backlinks helps them get indexed faster which in turn helps your site's ranking.

    Hope that helps. Have a good day!

  • Reply Lee • 114 days ago

    Another good site to use is www.IMTalk.org
    You can ping to 2500 sites.
    Great for backlinks also.

  • Reply sujeet 75 days ago

    Thanks for the info. Actually i have question about pinging that in most of the xml sitemap plugin have inbuilt feature to notify major search engine. So should we have to disable the feature in sitemap plugin for notification or leave it enabled with few pinglist which is inbuilt in wordpress . As i think that with both feature enabled, will create duplicate ping. i would love to hear your thought.

    Cecille Loorluis74 days ago

    Hi Sujeet,

    If your site has a built-in feature to ping search engines each time you have new content, or have made changes to any of your articles, then you do not have to ping search engines again. What you can do instead is to check and collate your new backlinks and pins those instead so that they get indexed faster.

    Hope that helps. Have a good day!

  • Reply Jonny • 48 days ago

    There are far more ping addresses one should use. WordPress plugin search it within your WordPress.

  • Reply Nauman 12 days ago

    the url is redirecting to other seo tools not pinger please give me the url for pinging

    Melissa Johnson9 days ago

    Nauman, you'll need an Affilorama premium account to access the pinging tool. If you have an account, try signing in!

  • Reply Somesh • 10 days ago

    Informationlord also uses the same! But can you suggest me best free pinging tool!

    Cecille Loorluis9 days ago

    Hi Somesh,

    You can use services like Pingler.com or Pingomatic.com to ping your site URLs for free.

    Hope that helps. Have a good weekend!

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