5 ways to size up the competition – and beat them

5 ways to size up the competition – and beat them

Are you stressed about competition? With almost 200 million websites currently online and climbing every day you could be forgiven for thinking your affiliate site will get crowded out by the competition. But you can still thrive despite competing sites in your niche. How?

It comes back to an old schoolyard principle.

At school if there was ever a chance you might get into a fight, and you were smart, you would check out your potential opponent first. What were your chances of successfully...

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Two easy steps to conquering your fear of PageRank

Two easy steps to conquering your fear of PageRank

PageRank has been with us for awhile now and it seems the years have bred a host of stories: some true, some urban legend and others a mix of the two. This doesn't surprise us – anything that has to do with Google and SEO is bound to be misunderstood or misinterpreted simply because Google guards its results formula with a zeal normally reserved for queens and presidents, and hence the rise in 'making stuff up'.

The problem with so-called experts making stuff up about PageRank is that a lot...

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Find your competition's weak spots

Find your competition's weak spots

As an affiliate marketer you're not alone. There are thousands of other competing affiliate websites, possibly in the exact same niche as you. Of course you don't want to stress too much about the competition, but what benefits are there in learning more about what the competition is up to?

Competitive Intelligence (CI) allows businesses to make strategic decisions, gaining an advantage over their competitors. Not to be confused with industrial espionage (something that can put you inside),...

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Interview with Geno Prussakov

Interview with Geno Prussakov

Hi everyone,

This morning I had the pleasure of interviewing Geno Prussakov. Geno is one of my personal favorite internet marketing bloggers, and also the senior editor for the Search Engine Marketing Journal for the affiliate marketing section. He is also well-known affiliate management expert, consultant, the author of two books A practical guide to affiliate marketingand Online Shopping through consumers' eyes and regularly speaks at many of the big affiliate and internet marketing...

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8 Signs You're Not a Professional Internet Marketer

8 Signs You're Not a Professional Internet Marketer

This is a guest post from Rebecca Kelley, formally of SEOmoz and now director of social media marketing at 10e20.

Nowadays it seems like everyone's an expert, especially when it comes to the vast wasteland known as the Internetz. People are popping up like whack-a-moles and advertising their expertise as Internet marketers and SEO/social media experts, and oftentimes it's difficult to distinguish the experts from the fakers. Thankfully, there are a few obvious signs that identify you as...

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