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Lesson URL Canonicalization – To www or not to www?
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Most people would consider www.example.com and example.com to be the same website. I don't know about you, but for me including "www" in web addresses is something I do when I'm feeling energetic, or when I've had a few coffees.
I very rarely visit www.youtube.com, or www.google.com. It's youtube.com and google.com all the way for me.
What most people don't realize is that an address with a WWW at the start is not the same as an address without a WWW. The WWW isn't an optional extra... it's an essential part of the address. This is why you'll sometimes type an address into your browser and get the smackdown of "this page doesn't exist", but if you add or remove the WWW the page suddenly springs back into existence.
A lot of the time a web server will be configured so that it doesn't really matter what someone types in — they'll still get there. So it's not usually such a problem for type-in traffic.
But when it comes to the search engines, there's no such luck. They see the two...
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