Lesson UPDATED! The Web 2.0 Backlink Method

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Welcome to this lesson on the Web 2.0 backlink method.

The key to this strategy is RSS. It's a crucial tool for utilising Web 2.0 sites because it acts as a connector between your blog, your Squidoo lens, your Twitter feed and all the other Web 2.0 sites you use — ultimately helping you to form a tight network, which in turn, leads to piles of traffic.

What is RSS? A refresher:

RSS is a type of language that formats your website content in a standard way so that a variety of RSS readers can understand it and display it to subscribers.

When you go to a blog or any number of other sites you'll often see an orange block in the address bar, or somewhere else on the page. That's the RSS icon. If you click on this it will bring up the RSS feed.

How is an RSS feed useful?

Many web 2.0 sites allow you to

  • create RSS feeds
  • add content to their networks using RSS feeds.

They will translate your feed into standard HTML so that it can be published as content on a website. Every time...

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