In my books this is the first and most obvious place to start. Sites that are linking to your competitors are probably going to be interested in linking to you as well, (provided your site is as good as your competitors' sites, of course!).
Use Traffic Travis's Backlink Checker tool on the top-ranked sites for your keywords. See who is linking to them, and then contact these sites to see if they're interested in recommending your site to their readers too. Perhaps the links come from directories, in which case you can submit your site as well. Perhaps the link isn't free, and you have to sell out a little cash to get your site linked to. In any case, you know that these links are helping your competitors get the top ranked spots in the search engines, so chances are good that the links will help you too.
One of the best and most effective ways of getting links from another...
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