Lesson UPDATED! On-page SEO Factors
1. Use high-quality, original content on your site.
"Original" means at least 25% different from any other content, and preferably 50% different. Any less and you risk having your content picked up as "duplicate content" and virtually excluded from search engine results because of this.
High-quality content will keep visitors on your website for longer. Some search engines (notably Google) pay attention to this, and your page earns kudos for being so evidently interesting.
2. Insert your keyword into the first 50 words.
When indexing your site, most search engines focus on the first part of your page so it's important that this section is particularly relevant. For this reason it's essential that you insert you main keyword phrase into the first 50 words of your article.
3. Have a keyword density of at least 1%.
This means that you must insert your keyword phrase in the body of your article at a frequency of once every 100 words. Fortunately, the days of heavily sprinkling website...
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