02 Dec 12 4:59 pm
The first thing I saw was the big iPad image, then I read the Title text "Tablet .vs. Tablet",
really wasn't sure what to do after that, so I scrolled a bit and saw all the posts and then figured out
this is a content site, I had missed and skipped over that red text "This site aims to make your choice easier, with daily updates covering news, reviews, insights, best prices, accessories and videos.", so maybe you could
have that show up 'above the fold' and visitors could figure out what the site is all about faster because
according to the experts you should aim to answer in 7 seconds these three questions:
Where Am I?
What Can I Do Here?
Why Should I Do It?
source:http://www.marketingexperiments.com/imp ... asion.html
I recommend watching the presentation it is conversion optimization gold.
Also visit their youtube channel it's literally hours of free training.http://www.youtube.com/mktgexperiments
Hope this helps.
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