The Text Formatter tool formats your newsletter text to a readable width and converts text to HTML. Good formatting is a vital part of email marketing, as people will simply stop reading if they find your emails too much work. The Text Formatter tool ensures your emails can be scanned quickly without the need to scroll across the page, making certain your subscribers have an enjoyable experience. You can also use the tool to convert text to HTML and it will automatically change bullet point lists to the HTML equivalent.