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Jason Dodd

New Zealand

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Member Since: Sunday, February 8th, 2009

Forum posts: 281

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New info from Google on semantics

24th January, 2010 - Posted by Jason Dodd

We've talked before about how search engines (Google in particular) use an 'understanding' of the human language to display relevant results, and not just specifically an exact match to the keyword phrase being searched on. Matt Cutts has referred to a post by one of the Google engineers on this subject, mentioning that this information has...

Read Full Entry | 1 comments

Firefox extension to show nofollow links

12th January, 2010 - Posted by Jason Dodd

I'm not sure exactly which movie you're refering to but try the SeoQuake Add-on, it's one I use and can easily be switched on and off to show nofollow links. Another one is SEO for Firefox.

Read Full Entry | 6 comments

Using Keywords for PPC Landing Pages -- Need Help

11th January, 2010 - Posted by Jason Dodd

Ideally you want to keep the focus of your landing pages fairly narrow - if its too broad (ie youre chasing too many keywords) you risk diluting your keyword relevancy and getting a poor quality score from Google (pushing up your CPC - cost per click). Choose one main keyword based on factors such as traffic volume and CPC. You'll have to...

Read Full Entry | 3 comments

Affilorama Premium Membership- Now Includes Hosting!

11th January, 2010 - Posted by Jason Dodd

Hi ... Just confirming that Grady is correct. Premium members receive a new issue each month of their membership ...

Read Full Entry | 28 comments

Clickbank hoplinks having problems in Adwords

11th January, 2010 - Posted by Jason Dodd

Are you referring to the display URL or the destination URL? Display URLs are limited to 35 characters so that may be interferring with it. Also make sure there are no spaces at the end or start of the URL. That can also play tricks with setting up a new ad. I would probably suggest adding tracking IDs to your hoplinks if you're not using them...

Read Full Entry | 1 comments

No Ads For a High Grav. Product- Is This A Sign?

11th January, 2010 - Posted by Jason Dodd

I wouldn't take that as a definitive sign that it is not converting - it is possible the market isn't as saturated yet. The could be other reasons such as a high CPC or low traffic volumes. Try the Market Strength tool to find out if a market is worth chasing.

Read Full Entry | 4 comments

PPC clicks vs. Clickbank hops

11th January, 2010 - Posted by Jason Dodd

Sometimes there are discrepancies between CB reporting and Google AdWords, with CB often reporting a day late as well as reporting in a slightly different way. Its a little bit similar to the difference between AdWords and Analytics (read more at http://adwords.google.com/support/aw/bi ... swer=55610) and exactly what theyre measuring i.e....

Read Full Entry | 2 comments

Cultural Conflict – Do we need to start thinking globally in our marketing?

24th January, 2010

For those of you keeping tabs on our man Chris word on the street is he's made it safely back to the land of the free but not without getting a little frisky with a customs security officer by the name of John. It seems protecting freedom comes with a few downsides. :)

Two easy steps to conquering your fear of PageRank

3rd December, 2009

@Maxeffort PageRank Sculpting used to be an effective way of controlling the flow of link juice, or link equity, through your site and focus it on your most valuable pages but it doesnt have a lot of value now. The recommendation is to work on improving your site structure so that its logical...

How To Avoid A Google Slap: 6 Tried and Tested Techniques

15th November, 2009

I think while all of this can sound scary, the key thing to keep in mind is that Google are not looking to punish legitimate advertisers but as you can see in this previous post to do (http://www.affilorama.com/blog/search-advertising-video-google-adwords-guide) Google need to balance the...

Find your competition's weak spots

2nd November, 2009

Thanks for the comments guys. You're right James, you do get better at detecting affiliate sites and links the longer you've been in the business! As with anything always good to learn from others!

Make money from CPA offers exclusive webinar with Gauher Chaudhry

16th October, 2009

CPA can be a bit rough for newbies - just gaining entry into a network can be a mission. Gauher has pretty much made CPA his own, with an annual income of around $2 million dollars with about two staff - that's not bad in anyones books.

Pardon me, but you seem to be leaking link juice

16th October, 2009

Just by way of an update it now seems that for internal links Google will automatically divide up your link juice in the way that it sees fit, irrespective of whether you add nofollow to the link. The bucket illustration still applies for external links but not for the purpose of page sculpting.

Search Advertising Video: Google Adwords Guide

17th September, 2009

This really highlights the importance of writing ads with high relevancy and good linkbait - Hal makes it clear that click-thru rate is more important than anything else in determining QS. Use the bullet point tool in the Tools section of Affilorama.com - good headline generator!

New info from Google on semantics

24th January, 2010 - Posted by Jason Dodd

We've talked before about how search engines (Google in particular) use an 'understanding' of the human language to display relevant results, and not just specifically an exact match to the keyword phrase being searched on. Matt Cutts has referred to a post by one of the Google engineers on this subject, mentioning that this information has...

Read Full Entry | 1 comments

Firefox extension to show nofollow links

12th January, 2010 - Posted by Jason Dodd

I'm not sure exactly which movie you're refering to but try the SeoQuake Add-on, it's one I use and can easily be switched on and off to show nofollow links. Another one is SEO for Firefox.

Read Full Entry | 6 comments

Using Keywords for PPC Landing Pages -- Need Help

11th January, 2010 - Posted by Jason Dodd

Ideally you want to keep the focus of your landing pages fairly narrow - if its too broad (ie youre chasing too many keywords) you risk diluting your keyword relevancy and getting a poor quality score from Google (pushing up your CPC - cost per click). Choose one main keyword based on factors such as traffic volume and CPC. You'll have to...

Read Full Entry | 3 comments

Affilorama Premium Membership- Now Includes Hosting!

11th January, 2010 - Posted by Jason Dodd

Hi ... Just confirming that Grady is correct. Premium members receive a new issue each month of their membership ...

Read Full Entry | 28 comments

Clickbank hoplinks having problems in Adwords

11th January, 2010 - Posted by Jason Dodd

Are you referring to the display URL or the destination URL? Display URLs are limited to 35 characters so that may be interferring with it. Also make sure there are no spaces at the end or start of the URL. That can also play tricks with setting up a new ad. I would probably suggest adding tracking IDs to your hoplinks if you're not using them...

Read Full Entry | 1 comments

No Ads For a High Grav. Product- Is This A Sign?

11th January, 2010 - Posted by Jason Dodd

I wouldn't take that as a definitive sign that it is not converting - it is possible the market isn't as saturated yet. The could be other reasons such as a high CPC or low traffic volumes. Try the Market Strength tool to find out if a market is worth chasing.

Read Full Entry | 4 comments

PPC clicks vs. Clickbank hops

11th January, 2010 - Posted by Jason Dodd

Sometimes there are discrepancies between CB reporting and Google AdWords, with CB often reporting a day late as well as reporting in a slightly different way. Its a little bit similar to the difference between AdWords and Analytics (read more at http://adwords.google.com/support/aw/bi ... swer=55610) and exactly what theyre measuring i.e....

Read Full Entry | 2 comments

Cultural Conflict – Do we need to start thinking globally in our marketing?

24th January, 2010

For those of you keeping tabs on our man Chris word on the street is he's made it safely back to the land of the free but not without getting a little frisky with a customs security officer by the name of John. It seems protecting freedom comes with a few downsides. :)

Two easy steps to conquering your fear of PageRank

3rd December, 2009

@Maxeffort PageRank Sculpting used to be an effective way of controlling the flow of link juice, or link equity, through your site and focus it on your most valuable pages but it doesnt have a lot of value now. The recommendation is to work on improving your site structure so that its logical...

How To Avoid A Google Slap: 6 Tried and Tested Techniques

15th November, 2009

I think while all of this can sound scary, the key thing to keep in mind is that Google are not looking to punish legitimate advertisers but as you can see in this previous post to do (http://www.affilorama.com/blog/search-advertising-video-google-adwords-guide) Google need to balance the...

Find your competition's weak spots

2nd November, 2009

Thanks for the comments guys. You're right James, you do get better at detecting affiliate sites and links the longer you've been in the business! As with anything always good to learn from others!

Make money from CPA offers exclusive webinar with Gauher Chaudhry

16th October, 2009

CPA can be a bit rough for newbies - just gaining entry into a network can be a mission. Gauher has pretty much made CPA his own, with an annual income of around $2 million dollars with about two staff - that's not bad in anyones books.

Pardon me, but you seem to be leaking link juice

16th October, 2009

Just by way of an update it now seems that for internal links Google will automatically divide up your link juice in the way that it sees fit, irrespective of whether you add nofollow to the link. The bucket illustration still applies for external links but not for the purpose of page sculpting.

Search Advertising Video: Google Adwords Guide

17th September, 2009

This really highlights the importance of writing ads with high relevancy and good linkbait - Hal makes it clear that click-thru rate is more important than anything else in determining QS. Use the bullet point tool in the Tools section of Affilorama.com - good headline generator!