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Caroline Murphy

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What is Pogo-Sticking?

30th July, 2018 - Posted by Caroline Murphy

Pogo-sticking is defined as going back and forth from a search engine results page (SERP) to an individual search result destination site. In other words, pogo-sticking is when the searcher clicks on a link on a SERP, sees that it's not what she is looking for, and immediately bounces off by hitting the back button

Read Full Entry | 4 comments

What are breadcrumbs?

23rd July, 2018 - Posted by Caroline Murphy

Breadcrumbs are links that allow a user to track their path from the page they are currently viewing to the home page of your website. They appear close to the top of your page and reflect the structure of your site.

Read Full Entry | 17 comments

How many characters limits in Meta Description tag?

16th July, 2018 - Posted by Caroline Murphy

Hello, How many characters limits in the Meta Description tag?

Read Full Entry | 12 comments

What is Google’s Rich Answer Box?

9th July, 2018 - Posted by Caroline Murphy

The rich answer box is a valuable opportunity to increase the visibility of your website on Google. If your website can provide the answer to a question that a searcher asks, your site can automatically appear on the top of the first page of search results.

Read Full Entry | 8 comments

What is Contextual Backlink?

2nd July, 2018 - Posted by Caroline Murphy

Contextual backlinks are links to external websites that are placed within the main or primary content of a web page. Contextual backlinks come naturally within content. They are not links that are placed within the navigation, sidebars, widgets, footer or ads.

Read Full Entry | 13 comments

What is KEI ?

25th June, 2018 - Posted by Caroline Murphy

Keyword Effectiveness Index (KEI) KEI (keyword effectiveness index) is one of the quickest ways to find keywords that show potential - that is, those keywords which are likely to help your site attract more traffic. It looks like this: It's a scaled metric, so you'll never see a KEI of more than 100.

Read Full Entry | 12 comments

How much do you spend on SEO?

18th June, 2018 - Posted by Caroline Murphy

Spending on SEO totally depends upon website/project

Read Full Entry | 18 comments

What is Pogo-Sticking?

30th July, 2018 - Posted by Caroline Murphy

Pogo-sticking is defined as going back and forth from a search engine results page (SERP) to an individual search result destination site. In other words, pogo-sticking is when the searcher clicks on a link on a SERP, sees that it's not what she is looking for, and immediately bounces off by hitting the back button

Read Full Entry | 4 comments

What are breadcrumbs?

23rd July, 2018 - Posted by Caroline Murphy

Breadcrumbs are links that allow a user to track their path from the page they are currently viewing to the home page of your website. They appear close to the top of your page and reflect the structure of your site.

Read Full Entry | 17 comments

How many characters limits in Meta Description tag?

16th July, 2018 - Posted by Caroline Murphy

Hello, How many characters limits in the Meta Description tag?

Read Full Entry | 12 comments

What is Google’s Rich Answer Box?

9th July, 2018 - Posted by Caroline Murphy

The rich answer box is a valuable opportunity to increase the visibility of your website on Google. If your website can provide the answer to a question that a searcher asks, your site can automatically appear on the top of the first page of search results.

Read Full Entry | 8 comments

What is Contextual Backlink?

2nd July, 2018 - Posted by Caroline Murphy

Contextual backlinks are links to external websites that are placed within the main or primary content of a web page. Contextual backlinks come naturally within content. They are not links that are placed within the navigation, sidebars, widgets, footer or ads.

Read Full Entry | 13 comments

What is KEI ?

25th June, 2018 - Posted by Caroline Murphy

Keyword Effectiveness Index (KEI) KEI (keyword effectiveness index) is one of the quickest ways to find keywords that show potential - that is, those keywords which are likely to help your site attract more traffic. It looks like this: It's a scaled metric, so you'll never see a KEI of more than 100.

Read Full Entry | 12 comments

How much do you spend on SEO?

18th June, 2018 - Posted by Caroline Murphy

Spending on SEO totally depends upon website/project

Read Full Entry | 18 comments