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Best heading to maximize sign-ups

geekspeak
Posts: 7
Joined: 06 Jul 09
Trust:

Best heading to maximize sign-ups

Can anyone share with me what's the best opt in box / newsletter phrase if it's not a mini course?
Which is best for conversion?
Sign Up
Join
Subscribe
Get
?

Any ideas?

Thanks.
Regards, Toby
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jasondodd
Posts: 874
Joined: 08 Feb 09
Trust:
As much as lists get panned by a lot of online critics, they do work so maybe something along the lines of "Learn 7 top ways to beat male pattern baldness" or "5 things you never knew about raising rabbits".

Try the Bullet Point generator if you're looking for more headline ideas.
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geekspeak
Posts: 7
Joined: 06 Jul 09
Trust:
Thanks Jason, I was thinking more along the lines of just an ongoing newsletter, rather than a one off or mini course.

When I did direct sales I was told never use the words "sign up" as it often has a negative association, yet I often see IM using it in their opt in boxes?
I wondered if anyone had tested the words join or subscribe or some other phrase for conversion?
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This topic was started on Aug 22, 2009 and has been closed due to inactivity. If you want to discuss this topic further, please create a new forum topic.