16 Nov 11 4:01 pm
There's a lot of confusion with what it means to have Fresh or Quality content. I watched several videos by Matt Cutts and here's what he encourages...
1. Fresh is not about posting more often. It's about posting content that is new, relevant, and offers value to the visitor.
2. Fresh is about doing research and gathering up all your facts and figures, then writing an original article based on your research, opinion, and ideas.
3. Fresh is not about rewriting articles that are already posted online.
4. A blog can post a FRESH article 1 month after the last post and it is FRESH because it is original.
Personally, I spend a lot of time on my content that I post on my personal blog. It's like being a reporter. I gather up a lot of material from the Internet, news, sometimes offline materials, then I write an article on it.
Articles that I have written to boost the SEO of my site are far less in quality content. It would cost me fr more than $10.00 an article if I were to pay someone to write the type of quality content required to be posted to my blog.
I think if you want to have a fresh blog, then you need to think of the visitor value you offer with each post. I have just networked with these two people who have launched 2 successful WSO's of the day in the Warrior forum. What attracted her to me was the quality content on Netwoozy. This lead to her wanting to work with me on my WSO launch yesterday.
I mention this because there is far too much information about creating content for the sole purpose of generating backlinks and the power of creating high quality content on your blog appears to be lost in translation.
The best way to generate traffic is to generate traffic that will snowball on it's own, without Google pushing it down the hill.
I've only just started to focus my attention first on my visitors benefits, and I'm seeing good results because of it. I think it's probably the more difficult road to travel, but I do believe it will be the highest rewarding one.
Last thought - I think I remember Mark Ling saying that he spends $100.00 per newsletter issue of one of his popular websites. I'm guessing that with that quality of content in his newsletter, he's generating a high amount of income, but also a lot of referrals and traffic that are coming from social traffic rather than all from Google.
This is what I'mma thinkn,
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